Marketing Operations

Position: Marketing Operations

Level: Individual Contributor

Work Location: Mumbai (Malad)

Business Level: Affinity

About Affinity

Established in 2006, Affinity.com is an advertising technology holding company that ideates, invests, and develops businesses around the intersection of technology, media, and advertising. It today operates 7 different business units – mCanvas, SitePlug, VEVE, AdopsOne, YieldSolutions, Nucleuslink and Opinary.

We solve unique digital advertising and media problems globally by building scalable technology and creating proprietary and thrilling ad/media experiences for brands with a key focus on User Experience.

The Role:

Integrate internal systems with HubSpot.

Set up and implement attribution models in alignment with management’s requirements.

Assist in setting up reports and dashboards according to stakeholders’ needs and requirements.

Train and support sales teams in the effective use of HubSpot.

Provide ongoing support and guidance to address any issues and ensure smooth operation.

Troubleshoot, identify, and fix errors.

Manage the integration of Internal Business Unit in the CRM (Pipedrive) with HubSpot.

Train the CRM Internal team on operations.

What you’ll need to be successful:

Proven experience of at least 4Years in CRM migration and implementation with HubSpot.

Experience with any one CRM systems such as HubSpot, Salesforce, Zoho CRM, or Pipedrive will be an added advantage.

Operated in B2B sales environments comparable in size to Affinity.

Comprehensive understanding of multi-business ad network environments.

Proficiency in integrating various internal systems with CRM platforms.

Excellent analytical, troubleshooting, and problem-solving skills.

Experience in training and supporting sales teams.

Strong communication skills. Read more