Director of Admissions Marketing

The Director of Admissions and Marketing, reporting to the Vice President, leads all aspects of student recruitment, enrollment, and school promotion. This individual ensures outreach programs, publications, digital content, and communications reflect the school’s mission and strategic goals.

Key Responsibilities

Develop and execute the admissions and marketing strategic plan
Manage all facets of the admissions process including application review, interviews, placement exams, and enrollment benchmarks
Serve as lead user for SchoolAdmin and other admissions platforms
Maintain accurate records and manage admissions and marketing databases
Build partnerships with local schools and community organizations to support outreach
Oversee social media, website content, press releases, and other communication channels
Lead the marketing team of staff, volunteers, and students; oversee the student ambassador program
Maintain brand integrity; manage the school’s branding guide and budget
Organize school tours, high school nights, shadow days, and classroom visits
Prepare regular reports and participate on the Advancement Team
Coordinate with faculty, staff, alumni, and the broader community to strengthen school visibility
Uphold the Salesian, Catholic mission and values in all outreach and communication efforts
Represent the Catholic identity of the school in community relations
Requirements
Qualifications

Excellent written/verbal communication and interpersonal skills
Experience in admissions, marketing, or sales; knowledge of marketing tools and data systems
Strategic thinker with ability to manage multiple projects and deadlines
Strong leadership and team-building skills
Willingness to work evenings/weekends and travel locally
To Apply
Please email a cover letter and resume to employment@mustangsla.org. Applications will be reviewed on a rolling basis until the position is filled.

Wage Range
The rate of pay offered to the selected candidate is based on internal pay policy and budget. New hires are commonly paid at the minimum of the wage range or within the lower part of the range. We consider a number of factors when making compensation decisions including, but not limited to, skill sets, experience, training and other department needs. Read more