Managing Partner - Client Partnership

Job description
ESSENCEMEDIACOM | JOB DESCRIPTION

Role Title: Managing Partner - Client Partnership

Team: Marketing Business Development

Location: Gurgaon, India

Reporting To: CEO, EssenceMediacom India

About EssenceMediacom

EssenceMediacom, part of GroupM, is a leading media agency driven by performance, data, analytics, and creative technology. We excel in multichannel audience planning and strategic media expertise. Our clients include Google, Coca-Cola, Flipkart, Airtel, Mars, and Dell. Our mission: to make advertising more valuable.

The Opportunity

We are seeking a highly experienced and strategic Managing Partner - Client Partnership to lead our relationship with Google, a top-tier client across EssenceMediacom, GroupM, and WPP.

EssenceMediacom manages an integrated mandate for Google in India. This role offers the opportunity to work at the forefront of digital media, partnering with a global technology leader to drive innovation and achieve ambitious business goals. You'll be joining a cross-functional team and will be challenged to innovate, learn, and thrive.

Whether at WPP or at GroupM, every project is a door for new possibilities. Anything and

everything can be an opportunity for our people to drive impact – for them to innovate, learn, thrive, and occasionally fail too.

By joining Google, not only are you joining a cross-functional team partnering with one of WPP’s top global clients, but you are also taking a step to challenge yourself and the world around you every day, working in the most unusual way on some of the most ambitious opportunities in marketing, tech, media, business, and creativity.

Key Responsibilities
• Strategic Advisor: Build trusted relationships with senior Google stakeholders, providing

insights to achieve their business goals. Be a trusted advisor and partner, inspiring trust

and confidence.
• Strategic Planning Execution: Lead the thinking on the business, ensuring all campaigns solve a business problem. Develop and execute innovative media strategies aligned with Google's objectives, incorporating test-and-learn approaches.
• Operational Excellence: Ensure process diligence and optimize resource allocation to deliver exceptional campaign performance, adhering to Google's stringent quality standards. Create, oversee, and ensure process and operational diligence.
• Financial Management: Manage the client budget effectively, ensuring profitability and ROI. Lead quarterly resourcing discussions with MFG Regional, feeding into fee and FTE allocations.
• Team Leadership: Lead and develop a high-performing team, fostering innovation and

continuous learning. This team is exceptionally talented, requiring you to earn their trust

and respect.
• Industry Leadership: Stay ahead of digital media trends, identifying innovative solutions for campaign improvement. Inspire beyond business as usual, driving innovation and creative thinking.
• Outside-In Stakeholder Engagement: Successfully lead Quarterly Business Reviews and Outside-In engagements with Google India, Regional and Global stakeholders as applicable.
• Key Deliverable: Ensure the best of GM/Partners is made available to Google in India (e.g., case studies, bespoke events)

What Success Looks Like

In 3 Months:
• Deep understanding of EssenceMediacom's operations, platforms, and tools, and the

overall digital landscape.
• Grasp Google's priorities in India (consumer apps, devices, enterprise, reputation).
• Build relationships and earn trust across key teams (Planning, Activation, Strategy,

Investment, Analytics, Ad Operations, Business Operations).
• Engage with key stakeholders within EssenceMediacom, GroupM, MFG Regional, and

Google.
• Maintain an accurate view of client demand and resource needs.
• Develop resource strategies to optimize financial performance.
• Incorporate audience planning and insights into campaign strategy.

In 6 Months
• Lead strategic planning initiatives, incorporating test-and-learn methodologies.
• Successfully lead Quarterly Business Reviews with Google stakeholders.
• Mentor and guide your team's professional development.
• Proactively identify opportunities to improve campaign performance and efficiency.
• Lead quarterly resourcing discussions with MFG Regional.

In 12 Months
• Drive significant improvements in campaign performance and efficiency. Develop and

identify gaps/processes/tools to improve campaign performance and efficiency.
• Identify and capitalize on emerging media opportunities. Identify gaps and opportunities areas for your market and support them to maintain their edge and always stay ahead in the emerging media space within their local markets.
• Develop your team's talents and create growth opportunities.
• Enhance the Google relationship, improving client satisfaction (TRRs).

Role Requirements
• 15+ years of experience in media planning, buying, and strategy, with a strong focus on

digital.
• Experience working with large, complex clients, ideally in the technology sector.
• Masters/bachelor's degree in marketing, advertising, or related field. Master's preferred.

A Bit About Yourself
• Strong written and verbal communication skills across all platforms.
• Expert organizational skills, attention to detail, and ability to Q/A work.
• Concrete knowledge of all areas of digital marketing and media.
• Ability to implement and meet deadlines, project manage multiple campaigns.
• Excellent client relationship and management skills.
• Proven problem-solving skills and ability to think outside the box.
• Ability to lead and motivate team members.
• Detail-oriented, responsive, deadline-driven, with strong quantitative reasoning.
• Strong business acumen and strategic thinking capability.

What You Can Expect From EssenceMediacom

EssenceMediacom’s mission is to make advertising more valuable to the world. We do this by employing the world’s best talent to solve some of the toughest challenges of today’s digital marketing space. It is important that we hire people whose values reflect those of our own: genuine, results-focused, daring and insightful. As an EssenceMediacom employee, we promise you a workplace that invests in your career, cares for you and is fun and engaging. We believe these factors create a workplace where you can be yourself and do amazing work. We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation.

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