Chief Marketing Officer - Digital Assets

Meril Lifesciences is a global medical technology company driven by innovation, dedicated to improving patient outcomes through cutting-edge healthcare solutions. We are looking for a passionate and skilled Marketing Manager to join our high-performing team.

Product Portfolio Marketing Management:

Independently manage end-to-end marketing for assigned product portfolios, including market analysis, positioning, and performance tracking.

Design and execute effective marketing campaigns across various channels—digital, offline, and on-ground—to drive awareness and adoption.

Brand Building Communication Strategy:

Lead initiatives to build brand equity and visibility through well-crafted communication plans, ensuring consistency and impact.

Scientific Content Communication:

Create evidence-based marketing and technical content tailored to multiple audiences, including internal stakeholders and healthcare professionals.

Develop clear and insightful materials explaining product modalities, indications, and usage scenarios, supporting sales and training efforts.

Facilitate technical discussions, content approvals, and specifications in collaboration with RD and regulatory teams.

Engage with Key Opinion Leaders (KOLs) to support marketing objectives and collaborate on the design and development of Medical Dialogue Assets (MDAs).

Sound subject knowledge with a good understanding of human anatomy and clinical application

Hands-on marketing experience in the healthcare or life sciences industry

Ability to manage multiple projects independently with a focus on timelines and quality

Strong analytical thinking and a creative mindset Read more