NATIONAL MARKETING COMMUNICATIONS MANAGER

 
Location
Melbourne VIC 3000
 
Full job description
Join a leading Australian healthcare provider
Drive marketing strategy and brand transformation
Lead a communication evolution and drive strategic growth agenda

About the organisation
This national Australian health care provider is a well-established leader in high-quality aged care services, committed to supporting residents and clients to live fulfilling lives. Employing over 10,000 staff, it is one of the largest aged care providers in the country. As an employer of choice, this organisation places residents’ and clients care and wellbeing at the heart of everything it does.

About the role
Reporting to the Executive General Manager, the National Marketing Communications Manager will shape and lead the organisation’s marketing, brand and corporate communications strategy. You will inspire a high performing team, drive lead generation and sale conversion, and elevate the brand to support growth and impact. Key responsibilities include:

Leading a strategic brand uplift and market positioning that reflects the organisation’s high quality care and services
Positioning the organisation to attract and retain employees to the sector, and as a differentiator to its competitors
Conducting market segmentation and competitor analysis for competitive edge
Enhancing digital marketing and customer experience
Improving communications across the organisation
Collaborating on a purpose-led corporate affairs strategy.

About you
You are a seasoned marketing and communications leader with experience in healthcare, aged care or a related service sector. Known for your strategic thinking and people leadership, you bring:

A track record of delivering growth through multichannel marketing
Strong digital marketing and analytics expertise
Exceptional communication and stakeholder engagement skills
A customer-first mindset, with an expectation of excellence and commercial acumen
Your ability to inspire teams and translate insights into action, which is key to positioning the brand for future success.

This is a pivotal role for a visionary leader ready to make a lasting impact.

To apply, click ‘Apply for this job’, submitting your resume. For more information prior to application, please call Dalia Klein at SHK on +61401 000 499. Direct and third-party applications will be forwarded to SHK. Read more