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Marketing Strategist - Growth Initiatives

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Marketing Executive Jobs
1 month
India
West Bengal
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ID: 841352
Published 1 month ago by beBee Careers
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Kolkata, West Bengal, India
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About the Role

We are seeking a highly skilled Growth Marketing Manager to join our team. This is a unique opportunity for an individual who thrives in fast-paced, ambiguous environments and can wear multiple hats.

The ideal candidate will have 3-6 years of performance marketing experience, preferably in B2B marketplaces or construction/industrial sectors. A proven track record of managing substantial ad budgets with clear ROI accountability is essential.

Key responsibilities include:
• Paid Acquisition Performance Marketing: Design, execute, and optimize campaigns across multiple platforms.
• Social Media Content Strategy: Develop platform-specific content strategies that resonate with contractors and construction professionals.
• Growth Strategy Analytics: Identify new growth channels and expansion opportunities.
• AI-Powered Marketing Innovation: Implement AI tools for content creation, ad optimization, and audience targeting.

The successful candidate will have strong analytical skills, proficiency with AI marketing tools, and a deep understanding of B2B buyer journeys and complex sales cycles. Read more

Published on 2025/09/10. Modified on 2025/09/10.

Description

About the Role

We are seeking a highly skilled Growth Marketing Manager to join our team. This is a unique opportunity for an individual who thrives in fast-paced, ambiguous environments and can wear multiple hats.

The ideal candidate will have 3-6 years of performance marketing experience, preferably in B2B marketplaces or construction/industrial sectors. A proven track record of managing substantial ad budgets with clear ROI accountability is essential.

Key responsibilities include:
• Paid Acquisition Performance Marketing: Design, execute, and optimize campaigns across multiple platforms.
• Social Media Content Strategy: Develop platform-specific content strategies that resonate with contractors and construction professionals.
• Growth Strategy Analytics: Identify new growth channels and expansion opportunities.
• AI-Powered Marketing Innovation: Implement AI tools for content creation, ad optimization, and audience targeting.

The successful candidate will have strong analytical skills, proficiency with AI marketing tools, and a deep understanding of B2B buyer journeys and complex sales cycles.
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