Email Campaign Specialist

Responsibilities:
• Plan, execute, and manage email campaigns end-to-end, including setup, QA, and scheduling.
• Segment and maintain email lists based on audience behavior, interests, and campaign goals.
• Create and optimize email templates in collaboration with content and design teams.
• Automate campaigns using marketing tools and manage workflows like drip and nurture sequences.
• Track campaign performance, generate reports, and suggest improvements based on data insights.

Experience:
• 2–4 years of hands-on experience managing email marketing campaigns
• Proven track record of running segmented, automated campaigns using tools like Mailchimp, HubSpot, ActiveCampaign, Klaviyo, or similar
• Experience collaborating with content and design teams to produce high- performing email templates
• Familiarity with lead nurturing, drip campaigns, and audience lifecycle flows
• Experience in tracking and reporting on email metrics like open rate, CTR, bounce rate, and conversions
• Candidates with prior experience in the e-commerce industry will be preferred

KPI:
• Audience Segmentation Accuracy (95%)
• Automation Workflow (90%)
• Campaign Publish Time (90%)

Interested candidates can share your CV on this number : 9898297925

Email ID : krupa.patel@vrecruitfirst.com Read more