Director of People (HR, Training Field Development)

Job description
About Just For Snow Inc

Just For Snow Inc is one of Canada's fastest-growing snow ice management and landscape maintenance companies. We're on a mission to redefine the blue-collar industry for the next generation—operationally, culturally, and systemically.

We believe high-performing operations start with great people, smart processes, and hands-on leadership. As we expand across the region, we’re hiring a Director of People to help build and lead the teams who make it all possible.

Position Summary

The Director of People is a hybrid leadership role that blends strategic HR, recruiting, onboarding, and hands-on training. You’ll work closely with both executive leadership and field operations to design a workforce experience that attracts top talent, develops leaders, and retains high performers.

This is not a behind-the-scenes HR desk job—this is an active, in-the-field leadership role where your work will directly impact frontline performance and company growth.

Key ResponsibilitiesTalent Acquisition Workforce Strategy
• Lead company-wide recruitment for seasonal and year-round roles
• Build hiring funnels for field, operations, and administrative teams
• Partner with department leads to fill key positions (crew leads, managers, dispatch)
• Organize and lead hiring events with job testing and on-site evaluations

Training, Onboarding Development
• Design structured onboarding programs with Day 1 / 30 / 90 touchpoints
• Run pre-season boot camps, job-specific training, and live equipment demos
• Develop clear career ladders and advancement plans across departments
• Oversee implementation of a learning management system (LMS)

Performance Culture
• Build and manage a feedback-driven performance management system
• Conduct stay interviews, pulse surveys, and employee engagement programs
• Champion a safety-first, team-oriented, accountable workplace culture
• Support retention through mentorship, recognition, and growth planning

HR Operations Compliance
• Manage compliance with federal/provincial labor laws, OSHA, WSIB, DOT, and safety standards
• Oversee payroll, compensation structure, and benefits administration
• Track workforce metrics including hiring, retention, and engagement data
• Implement and maintain digital HR tools (HRIS, onboarding systems)

Qualifications

Minimum Requirements:
• 5+ years in people leadership, HR, or workforce development
• Experience in snow ice, landscaping, construction, or field services industries
• Proven success designing and delivering hands-on training and onboarding programs
• Strong knowledge of recruiting, compliance, and performance systems
• Excellent communication, organizational, and leadership skills
• Comfortable working outdoors, during storm events or seasonal peaks

Preferred Qualifications:
• OSHA-10/30, CPR/First Aid, or other safety certifications
• CDL Class B or equipment operation experience
• HRIS or LMS implementation experience
• Bilingual in English/Spanish is a strong plus

What We Offer
• Competitive salary + performance-based seasonal incentives
• Year-round employment with a mission-driven, fast-growing company
• The opportunity to design and own your HR, training, and people systems
• A supportive leadership team that values innovation and results
• A chance to shape the workforce of the future in a vital industry

Ready to build teams that win—on the job, in the field, and for the long haul?
Apply now and help us raise the bar for people leadership in snow landscape operations.

Job Types: Full-time, Part-time, Permanent

Pay: $70,000.00-$80,000.00 per year

Expected hours: 40 per week

Additional pay:
• Bonus pay

Benefits:
• Casual dress
• Company events
• Dental care
• Discounted or free food
• Flexible schedule
• On-site parking
• Vision care
• Wellness program

Schedule:
• Day shift
• Evening shift
• Monday to Friday
• Weekends as needed

Work Location: In person

Expected start date: 2025-08-18 Read more