Qualifications and Skills:
Familiarity with SEO practices, including keyword research and optimization (Mandatory skill).
Proficiency in social media management, including planning and executing campaigns on various platforms (Mandatory skill).
Understanding of off-page SEO techniques such as link-building strategies (Mandatory skill).
Basic knowledge of Google Analytics and ability to analyze website performance metrics.
Competence in content creation for various digital channels, including blogs and social media.
Acquaintance with email marketing tools and strategies to engage and grow an audience.
Strong analytical skills to assess marketing performance and make data-driven decisions.
Excellent communication skills to convey marketing ideas effectively and collaborate with team members.
Roles and Responsibilities:
Assist in the development and execution of digital marketing campaigns across multiple channels.
Perform keyword research and analysis to support SEO initiatives and improve organic search rankings.
Manage and create content for social media platforms to enhance brand awareness and engagement.
Support in analyzing website analytics and reporting on performance metrics using Google Analytics.
Contribute to the development of email marketing strategies to reach and engage target audiences.
Participate in off-page SEO activities, including link-building and partnership outreach.
Collaborate with the marketing team to brainstorm new and innovative growth strategies.
Maintain up-to-date knowledge of digital marketing trends and industry developments.
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