digital marketing specialist

Durée de l'emploi: Permanent
Langue de travail: Anglais
Heures de travail: 30 to 35 hours per week
Education:
Expérience:

Education
College, CEGEP or other non-university certificate or diploma from a program of 1 year to 2 years

Work setting

Staff accommodation available
Staff accommodation provided
Business

Tasks

Oversee the preparation of public written material
Prepare bibliographies, indexes, reading lists, guides and other finding aids
Prepare written material such as reports, briefs, website content
Produce educational and publicity programs and informational materials to awaken curiosity and interest in the subject matter
Publicize activities, workshops, meetings and other events for fundraising or information purposes
Conduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumers
Conduct comparative research on marketing strategies for industrial and commercial products
Prepare reports, research papers, educational texts or articles
Advise clients on advertising or sales promotion strategies
Answer written and oral inquiries
Co-ordinate special publicity events and promotions
Conduct public opinion and attitude surveys
Gather, research and prepare communications material
Design, conduct and analyze quantitative and qualitative research projects
Conduct online marketing, E-commerce and Website promotions
Plan and direct advertising and marketing campaigns
Develop and implement marketing and advertising and sales strategies
Assess requirements of an establishment to develop specifications for equipment, materials and supplies to be purchased
Review written material, such as reports, briefs, speeches, presentations and press releases
Computer and technology knowledge
Excel Visual Basic for Applications (VBA)
Internet of things (IoT)
Microsoft Visio
Workday
iOS
MS Office
MS Windows
Adobe Illustrator
HTML editing software
InDesign
MS Excel
MS Word
Specialization or experience
Employee engagement
Area of specialization
Audio/audio-visual
Communications
Digital media
Strategy
Security and safety
Criminal record check

Personal suitability

Client focus
Excellent oral communication
Flexibility
Team player
Screening questions
Are you available for the advertised start date?
Are you currently legally able to work in Canada?
Experience
1 year to less than 2 years
Financial benefits
As per collective agreement

Support for persons with disabilities

Provides physical accessibility accommodations (for example: ramps, elevators, etc.)
Provides visual accessibility accommodations (for example: braille, screen readers, etc.)
Provides auditory accessibility accommodations (for example: transcription software, teletypewriters, etc.)
Participates in a government or community program or initiative that supports persons with disabilities
Offers mentorship, coaching and/or networking opportunities for persons with disabilities
Provides awareness training to employees to create a welcoming work environment for persons with disabilities
Applies accessible and inclusive recruitment policies that accommodate persons with disabilities

Support for newcomers and refugees

Participates in a government or community program or initiative that supports newcomers and/or refugees
Assists with immediate settlement needs of newcomers and/or refugees (for example: housing, transportation, storage, childcare, winter clothing, etc.)

Supports social and labour market integration of newcomers and/or refugees (for example: facilitating access to community resources, language training, skills training, etc.)
Recruits newcomers and/or refugees who were displaced by a conflict or a natural disaster (for example: Ukraine, Afghanistan, etc.)
Supports newcomers and/or refugees with foreign credential recognition
Offers mentorship programs that pair newcomers and/or refugees with experienced employees
Provides diversity and cross-cultural trainings to create a welcoming work environment for newcomers and/or refugees
Does not require Canadian work experience

Support for youths

Participates in a government or community program or initiative that supports youth employment
Offers on-the-job training tailored to youth
Offers mentorship, coaching and/or networking opportunities for youth
Provides awareness training to employees to create a welcoming work environment for youth
Support for Veterans
Participates in a government or community program or initiative that supports Veterans
Offers mentorship, coaching and/or networking opportunities for Veterans
Provides awareness training to employees to create a welcoming work environment for Veterans
Recruits Veterans and other candidates with military experience through targeted hiring initiatives (for example: job fairs, outreach programs etc.)
Assists with immediate transition needs of Veterans (for example: relocation, housing, etc.)
Offers workshops, counselling services or other resources to help Veterans navigate their transition into the civilian workforce (for example: adapting to different organizational structures)
Supports Veterans in translating their military skills and experience into the language of the civilian job market
Offers flexible onboarding options to allow Veterans to gradually adapt to the civilian workplace (for example: gradually increasing hours and responsibilities, etc.)

Support for Indigenous people

Participates in a government or community program or initiative that supports Indigenous people
Offers mentorship, coaching and/or networking opportunities for Indigenous workers
Develops and maintains relationships with indigenous communities, indigenous-owned businesses and organizations
Provides cultural competency training and/or awareness training to all employees to create a welcoming work environment for Indigenous workers
Facilitates access to Elders who can offer support and guidance to Indigenous workers
Support for mature workers
Participates in a government or community program or initiative that supports mature workers
Applies hiring policies that discourage age discrimination
Provides staff with awareness training to create a welcoming work environment for mature workers
Offers mentorship, coaching and/or networking opportunities for mature workers
Offers phased retirement options that allow mature workers to gradually reduce their workload (for example: flexible or reduced work hours, part time employment, project-based or seasonal work, etc.)
Offers phased re-entry options for mature workers who are returning to work after retiring (for example: gradually increasing hours and responsibilities)
Provides workspace accommodations, such as age-appropriate ergonomic considerations, to meet the physical needs of mature workers (for example: adjustable desks and chairs, accessible parking, etc.)
Offers resources to help mature workers plan their retirement (for example: financial planning, access to pension and benefits, lifestyle adjustments, etc.)

Supports for visible minorities

Participates in a government or community program or initiative that supports members of visible minorities
Applies hiring policies that discourage discrimination against members of visible minorities (for example: anonymizing the hiring process, etc.)
Offers mentorship programs that pair members of visible minorities with experienced employees
Provides diversity and cross-cultural training to create a welcoming work environment for members of visible minorities Read more