Digital Content & Marketing Officer
Job Description
At HOPE Community Services, every story shared, campaign launched and post published helps connect people with services that change lives.
If you're a content creator, marketer, storyteller or digital communications professional who wants to use your skills for purpose-driven work, we'd love to hear from you.
About Us
For more than 120 years, HOPE Community Services has supported Western Australians through services across ******* and other drugs, mental health, youth justice services and family and domestic violence.
Every day, our teams work alongside individuals, families and communities facing some of life's toughest challenges.
As our Digital Content & Marketing Officer, you'll help tell those stories in a way that inspires connection, builds awareness and strengthens community impact.
Why This Role is Different
This isn't a corporate marketing role focused on selling products.
It's an opportunity to:
Create meaningful content that helps people access support and services
Share stories of hope, resilience and community impact
Shape the digital voice of a respected not-for-profit organisation
Work across a diverse range of programs and services
Bring creativity, innovation and fresh ideas to a purpose-driven team
See the real-world impact of your marketing and communications work
About the Role
Working Monday to Friday in a full-time position, you'll support HOPE's digital presence through the creation, coordination and delivery of engaging content across multiple platforms.
You'll work closely with teams across the organisation to identify storytelling opportunities, develop campaigns and create content that strengthens community engagement, builds brand awareness and promotes HOPE's services.
From capturing stories in the field to developing social media campaigns, creating videos and maintaining website content, no two days will be the same.
What You'll Be Doing
Create engaging content for social media, websites, email campaigns and digital communications
Develop graphics, videos, reels, articles and promotional materials
Manage and grow HOPE's social media presence across Facebook, Instagram, LinkedIn and YouTube
Coordinate content calendars and publishing schedules
Capture stories, testimonials and content opportunities from programs across the organisation
Maintain website content and ensure information remains accurate and accessible
Support digital marketing campaigns and community awareness initiatives
Monitor engagement and analyse campaign performance
Prepare reports and provide recommendations to improve digital reach and impact
Support events, conferences and community activities through promotional and content creation activities
Maintain marketing assets, communication databases and promotional materials
You'll bring:
Qualifications in Marketing, Communications, Digital Media, Journalism or a related field
Experience creating digital content across social media, video, photography and graphic design platforms
Experience managing social media platforms using content scheduling tools
Proficiency using Canva, Adobe Creative Suite, CapCut or similar content creation software
Basic photography, videography and content production skills
A creative mindset with the ability to identify and develop engaging content opportunities
Understanding of brand management and visual consistency
A commitment to ethical, inclusive and culturally safe communications
Highly Desirable
Experience working within the not-for-profit, community services or purpose-driven sectors
Experience using WordPress, Craft CMS or other website content management systems
Experience with MailChimp or email marketing platforms
Knowledge of SEO, SEM and paid digital advertising
Experience analysing digital performance and campaign metrics
Understanding of accessibility and inclusive communication principles
What's on Offer
Full-time position, Monday to Friday
SCHADS Award Level 3 pay classification
Flexible working arrangements
Generous salary packaging options to increase your take-home pay
Opportunity to work for a respected and purpose-driven organisation
Supportive and collaborative team environment
Ongoing professional development opportunities
Access to Employee Assistance Program (EAP)
A role where your creativity contributes to positive social impact
Ready to Create Content That Makes a Difference?
Apply now with your resume and cover letter. If shortlisted, you'll be contacted for an interview in-person or via TEAMS.
Join HOPE and help tell the stories that matter most.
