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Walk in - LCM - Life Cycle Marketing (HTML,CSS, Customer Journey Execution, Email creation, QA, and

New Delhi, Delhi
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Marketing
#39546
Remote / WFH
Tata Consultancy Services

Job Description

TCS invites Technology professionals for a Walk-in Interview Drive in Delhi - Lucerna

20th June 26 (Saturday)

It is time for you to make #thebigmove to Tata Consultancy Services.

Role: LCM - Life Cycle Marketing (HTML,CSS, Customer Journey Execution, Email creation, QA, and rendering)

Interview Date: 20th June 26 (Saturday)

Experience: 4 - 12 years

Mode of Interview: F2F/ Walk-in

Location: Delhi - Lucerna

Mode of Hire: Fulltime/Permanent/FTE

NOTE : "Only candidates who can attend the Walk-in on 20th June 26(Saturday) are eligible to apply. Please apply only if you are available on that day."

JOB DESCRIPTION:

Modify/edit creative edits for basic scripting leveraging CSS & HTML skills

• Work with Adobe's marketing team and program manager for campaign development and deployment via Adobe Campaign instances
Edit & render check HTML emails matching branding requirements

• Workflow configuration and leverage pre-designed templates in Adobe campaign to develop and deploy batch campaigns

• Work effectively in a fast-paced and ever-evolving environment

• Partner with program managers, Segment leads and off shore lead to deliver work to deploy weekly batch campaign volume for Adobe DMe Marketing teams

• Closely work with Adobe PM and offshore lead to understand campaign objectives and create develop and conduct extensive testing of campaigns before sharing final product (proofs) with stakeholders • Conduct extensive quality assurance checks and render checks of emails to ensure timely and 100% quality delivery of campaigns for Adobe DMe Marketing teams

• Keep track & stay updated and call out any potential challenges/risks to the Program manager and Adobe offshore lead on delivery of campaigns assigned to the resource

• Fix any potential email render issues for any emails developed/shared in partnership with Adobe internal resources to ensure standardization of creatives. Skill set required

• Good knowledge of Email marketing and Marketing terminologies.
Good understanding of Adobe Campaign V7 and above.

• Good understanding of Adobe Journey Optimizer and Adobe Experience Platform.

• Good understanding of data segmentation and audience criteria identification

• Exposure to Java script will be a big plus

• Knowledge of HTML(Code edit, tag understanding and Rendering checks etc) is required.

• Exposure to work front and similar project management systems for communication

• Exposure to Email rendering checks like Litmus, Email on Acid for thorough email render checks

Interested candidates can share their resumes to [email protected]
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