VP, Group Account Director (Pharma Agency)
Job Description
Must possess a deep and thorough understanding of the pharma/healthcare advertising industry
Expertise in marketing to key healthcare audiences including HCPs, Affiliated Medical Professionals, Patients and Caregivers
Marketing acumen and demonstrated experience in leading an integrated agency team in brand planning, budget development, execution and measurement
Demonstrated effectiveness in managing multiple clients and account teams
Demonstrated success at developing valued relationships with senior-level client management
Demonstrated success as strategic partner to clients
Digital and multi-channel experience
Must have participated actively in new business initiatives including planning and pitch presentations
Must have proven success at identifying opportunities and securing organic client growth
Superior presentation skills
12+ years of Brand AOR account experience, 5+ years of pharmaceutical advertising agency experience
5+ years of leadership and supervisory experience
Experience developing, producing, and leading multi-channel marketing plans and initiatives required
Candidates must demonstrate hands-on proficiency in developing and delivering presentations in PowerPoint
Must be able to travel based on client business needs (client meetings, market research, etc.)
BA/BS degree required
Benefits
Our compensation and benefits package is benchmarked across the industry
Our compensation and benefits package is benchmarked across the industry
Responsibilities
We are seeking a VP, Group Account Director to successfully lead key client account(s) at a global pharma agency by providing sound, innovative, and strategic leadership
This individual will be required to establish and maintain effective senior-level client relationships
The VP, Group Account Director is responsible for client success and satisfaction, brand planning, strategic and tactical deliverables, and profitability of all assigned brands
The VP, Group Account Director will also play a significant role in new business activities and initiatives
Own and lead the client’s business within the agency
Lead the agency team with a thorough knowledge of marketing strategy, competitive landscape, challenges and opportunities that will influence the brand, market research techniques, brand planning, promotional venues, scientific background, and medical/legal requirements
Develop and maintain senior-level client relationships, providing value as a strategic thinker, problem solver, and team leader
Lead agency teams in annual brand planning
Build and support a strong strategically focused client/agency team
Direct and motivate Account Directors, Account Supervisors and Senior Account Executives to effectively deliver value to our clients
Guide team members’ career paths and skills development; conduct and coach direct reports and team members through regular feedback sessions
Manage and monitor account financial performance, including group productivity and profitability
Collaborate with creative team to initiate, develop, and produce the best possible creative product
Ensure proper management of issues regarding timelines and cost efficiencies
Propose and supervise client relationship-building activities
Develop, monitor and/or advance internal operating procedures with Project Management Department to ensure efficiencies
Identify and lead the development of new business opportunities with existing or prospective clients
Strong advocate and representative of agency vision, mission and values
