Social Media and Digital Marketing Manager- job post IMMIRRA MIGRATION SERVICES INC
Job Description
Social Media & Digital Marketing Manager
IMMIRRA Migration Services Inc.
Location: Brampton, Ontario (In-Person)
Job Type: Full-Time | Permanent
Salary: $3500 to $4000 monthly
About the Role
We’re looking for a creative, hands-on storyteller with a strong background in video production and social media management to join us as our Social Media and Digital Marketing Manager. As our Social Media & Digital Marketing Manager, you will be responsible for developing and executing our overall digital marketing strategy. You will be required to act as a digital storyteller by creating engaging content.You will be responsible for managing all social media platforms, produce professional video and graphic content, oversee digital advertising campaigns, be responsible for organic lead generation and help educate thousands of people on Canadian immigration.You’ll take the lead on bringing Immirra Migration Service's brand and client success stories to life - from concept to final cut. You’ll plan, film, and edit high-quality video and photo content, manage our content calendar, and shape the voice of our brand across platforms like Instagram, TikTok, LinkedIn, facebook and YouTube.
You’ll play a pivotal role in shaping our online presence, capturing the essence of our work, and building trust with our global audience. This is a solo, in-house position to start, reporting directly to the directors.You’ll have the creative freedom to drive ideas forward, with support from leadership and the opportunity to build and lead a content team as we grow.
Key ResponsibilitiesSocial Media Management
· Create, schedule, publish, and manage engaging content across Instagram, Facebook, TikTok, LinkedIn, YouTube, and Google Business Profile.
· Develop and manage a monthly content calendar across Instagram, TikTok, Twitter ,YouTube, LinkedIn, and Facebook, and all other social media platforms.
· Write compelling, brand-aligned copy and captions that drive engagement and trust.
· Ensure brand consistency across all digital platforms.
· Track performance metrics and adjust content strategy to optimize engagement and reach.
· Maintain brand consistency across platforms while evolving our creative direction.
· Monitor and respond to comments, direct messages, and audience inquiries.
· Build and grow our online community.
· Stay up to date on video production trends, digital storytelling tools, platform updates, social media trends, and industry best practices.
· Occasionally collaborate with clients to capture success stories and immigration journeys.
