Digital Content Producer- job post GROSCHE International Inc.
Job Description
GROSCHE International is a Canadian, family-owned drinkware, coffee, and tea brand that was founded in 2006. We are a Certified B Corporation and home to today’s top stovetop espresso maker collection in North America. Through the sales of our products, we also give back to those in need. When you buy any GROSCHE product, you’re funding 50+ days of safe drinking water for someone in need via the GROSCHE Safe Water Project. We believe in making a positive impact on the world and our community.
Job Summary:
The Digital Content Creator is a key member of the GROSCHE brand team, responsible for evolving the visual identity of the brand and our products across all digital media. The overarching goal of this position is to produce video and image content that connects deeply with our target audience and elevates the brand to its full potential.
Creating visually striking and engaging content for our website, social media, advertising, and email marketing is the heart of this role. Success is measured by audience engagement, and by the quality, consistency, and impact of the content produced.
The ideal candidate is current on techniques, trends, and styles in content creation, actively monitors competitor and creator activity across all channels, and uses modern tools including AI daily to maximize creativity and speed. They can create content at scale alongside traditional methods like film shoots and manual editing. They are tech-savvy, understand what makes video and image content stop the scroll, and bring both creative instinct and executional discipline to the role.
You’ll work closely with the marketing team to create compelling, high-performing content that connects emotionally with customers and elevates the brand online.
Video Production
Produce, film, and edit short-form and long-form video content for social media, ads, website, and email marketing
