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Senior Content Writer
Jobs
#276187
Full Time
Job Description
Senior Content Writer role
Job Location: Mumbai, Kanjurmarg
MAIN RESPONSIBILITIES:
Strategy and Writing:
Develop website content from scratch as per latest competitive standards
Create content strategy and editorial calendar for the brand that involves blogs, articles, videos, industry stories, etc.
Execute the editorial calendar by leading the planning of daily content
Collaborate with product and marketing teams to execute the content strategy that supports web traffic and conversion
Update the website regularly ? optimize content as per the company?s growth curve and latest SEO rules
Long term goal -Work towards a robust content marketing plan
CMS Operation
Manage our CMS tool (content only) after a thorough demo from tech team across platforms (i.e. Web and App)
Collaborate with product and marketing teams to execute the content strategy that supports web traffic and conversion
Work through system upgrades smoothly i.e. suggest regular internal CMS updates and implement new features for content optimization
Develop content that is insightful, useful, relevant, engaging for our TG using social signals, quality backlinks, and traffic as key metrics
Create, curate, and publish SEO optimized content and metadata for all digital platforms
Job Location: Mumbai, Kanjurmarg
MAIN RESPONSIBILITIES:
Strategy and Writing:
Develop website content from scratch as per latest competitive standards
Create content strategy and editorial calendar for the brand that involves blogs, articles, videos, industry stories, etc.
Execute the editorial calendar by leading the planning of daily content
Collaborate with product and marketing teams to execute the content strategy that supports web traffic and conversion
Update the website regularly ? optimize content as per the company?s growth curve and latest SEO rules
Long term goal -Work towards a robust content marketing plan
CMS Operation
Manage our CMS tool (content only) after a thorough demo from tech team across platforms (i.e. Web and App)
Collaborate with product and marketing teams to execute the content strategy that supports web traffic and conversion
Work through system upgrades smoothly i.e. suggest regular internal CMS updates and implement new features for content optimization
Develop content that is insightful, useful, relevant, engaging for our TG using social signals, quality backlinks, and traffic as key metrics
Create, curate, and publish SEO optimized content and metadata for all digital platforms
