Verified Job
Marketing
Head – Growth, Marketing & Partnerships
Marketing
#823989
Remote / WFH
Mavens Radiant
Job Description
Head – Growth, Marketing & Partnerships
Company: Mavens Radiant Technologies
Location: Kochi
Employment Type: Full-time
Experience: 01–12 years
About Mavens Radiant Technologies
Mavens Radiant Technologies is building a technology-driven integrative healthcare ecosystem.
We are bringing together healthcare seekers, doctors, hospitals, clinics, therapy centres, wellness providers, manufacturers and corporate wellness programs through a trusted digital ecosystem.
We are looking for a strategic and hands-on marketing leader who can help build the Mavens Radiant Technologies brand and establish a strong presence in the healthcare and AYUSH market.
Key Responsibilities
• Develop and execute the overall growth and marketing strategy.
• Build the brand and establish strong market positioning.
• Develop B2C patient and user acquisition strategies.
• Develop B2B marketing strategies for hospitals, clinics, doctors and wellness organisations.
• Build partnerships with healthcare organisations and corporate wellness programs.
• Lead digital marketing, social media, content and performance marketing.
• Develop campaigns for app/user acquisition and healthcare provider onboarding.
• Work closely with the CEO, COO, CSO and technology/product teams.
• Identify new markets, customer segments and growth opportunities.
Plan and execute healthcare events, conferences, workshops and offline campaigns.
• Develop healthcare thought-leadership and PR opportunities.
• Build relationships with doctors, healthcare leaders and industry organisations.
• Track marketing KPIs, CAC, conversion, retention, leads and ROI.
• Build and manage the marketing team as the company scales.
Experience in one or more of the following areas is preferred:
• HealthTech / Digital Health
• Hospitals / Healthcare Groups
• Ayurveda / AYUSH / Wellness
• Pharma / Consumer Healthcare
• Healthcare Technology Startups
• Wellness or Preventive Healthcare
• B2B SaaS / Technology companies with strong healthcare exposure
Qualification
An MBA in Marketing, Healthcare Management or Business Management is preferred.
However, strong relevant experience, demonstrated results and industry expertise will be given significant consideration.
About the Role
This is a leadership position with significant ownership across growth, marketing, brand building and strategic partnerships.
The successful candidate will work closely with the leadership and technology/product teams to establish the company's market presence, acquire users and healthcare providers, develop strategic partnerships and build the marketing function as the company scales.
Pay: ₹40,000.00 - ₹70,000.00 per month
Company: Mavens Radiant Technologies
Location: Kochi
Employment Type: Full-time
Experience: 01–12 years
About Mavens Radiant Technologies
Mavens Radiant Technologies is building a technology-driven integrative healthcare ecosystem.
We are bringing together healthcare seekers, doctors, hospitals, clinics, therapy centres, wellness providers, manufacturers and corporate wellness programs through a trusted digital ecosystem.
We are looking for a strategic and hands-on marketing leader who can help build the Mavens Radiant Technologies brand and establish a strong presence in the healthcare and AYUSH market.
Key Responsibilities
• Develop and execute the overall growth and marketing strategy.
• Build the brand and establish strong market positioning.
• Develop B2C patient and user acquisition strategies.
• Develop B2B marketing strategies for hospitals, clinics, doctors and wellness organisations.
• Build partnerships with healthcare organisations and corporate wellness programs.
• Lead digital marketing, social media, content and performance marketing.
• Develop campaigns for app/user acquisition and healthcare provider onboarding.
• Work closely with the CEO, COO, CSO and technology/product teams.
• Identify new markets, customer segments and growth opportunities.
Plan and execute healthcare events, conferences, workshops and offline campaigns.
• Develop healthcare thought-leadership and PR opportunities.
• Build relationships with doctors, healthcare leaders and industry organisations.
• Track marketing KPIs, CAC, conversion, retention, leads and ROI.
• Build and manage the marketing team as the company scales.
Experience in one or more of the following areas is preferred:
• HealthTech / Digital Health
• Hospitals / Healthcare Groups
• Ayurveda / AYUSH / Wellness
• Pharma / Consumer Healthcare
• Healthcare Technology Startups
• Wellness or Preventive Healthcare
• B2B SaaS / Technology companies with strong healthcare exposure
Qualification
An MBA in Marketing, Healthcare Management or Business Management is preferred.
However, strong relevant experience, demonstrated results and industry expertise will be given significant consideration.
About the Role
This is a leadership position with significant ownership across growth, marketing, brand building and strategic partnerships.
The successful candidate will work closely with the leadership and technology/product teams to establish the company's market presence, acquire users and healthcare providers, develop strategic partnerships and build the marketing function as the company scales.
Pay: ₹40,000.00 - ₹70,000.00 per month
