Search Engine Optimization Specialist

Role: SEO Manager

Type: Full-time

Industry: Health and Wellness

Location: Mahim West, Mumbai

ABOUT THE JOB

One of our clients needs an SEO specialist to oversee all search engine optimization and marketing efforts. Will be in charge of addressing all technical SEO issues and recommending fixes. Optimize the content of your website, landing pages, and sponsored search copy. Off-page optimization work should be directed.

RESPONSIBILITIES

• Develop and execute successful SEO strategies

• Manage team of SEO Executives

• Conduct keyword research to guide content teams

• Review technical SEO issues and recommend fixes

• Optimize website content, landing pages and paid search copy

• Direct off-page optimization projects (e.g., link-building)

• Collect data and report on traffic, rankings and other SEO aspects

• Work with social media and PPC teams to optimize campaigns

• Keep abreast of SEO and integrated marketing trends

REQUIREMENTS

• 4+ years of experience in relevant field

• BSc/BA in Marketing, Business or related field

• Experience with standard and current SEO practices

• Knowledge of HTML/CSS • Familiarity with relevant tools (e.g., Conductor, XML, Screaming Frog) and web analytics tools (e.g., Google Analytics, Web Trends)

• Team Handling experience • Excellent communication and leadership skills

• Analytical mindset with numerical aptitude.

ADDITIONAL INFO The role entails working from the office (Mahim West, Mumbai) with 6 days of work

CONGRUENCE HR - TALENT ACQUISITION SERVICE As the Talent Partner for our clients, we manage their recruitment process and support them in fulfilling their permanent hiring need