Sales And Marketing Specialist
Job Description
DIGITS is a new-age Lifestyle Functional Beverage built for modern consumers seeking refreshing beverages with premium ingredients, natural caffeine, and great taste.
We are building a category that sits at the intersection of lifestyle, wellness, culture, and convenience. Our mission is to create a beverage brand that becomes part of everyday life.
Position
Growth & Sales Manager – Delhi NCR
Location: Delhi NCR
Employment Type: Full Time
Role Overview
We are looking for an ambitious and entrepreneurial Growth & Sales Manager to lead the launch and expansion of DIGITS across Delhi NCR.
This role combines sales, market development, brand activations, and channel partnerships. The ideal candidate is someone who enjoys being on the ground, meeting customers, opening new accounts, building relationships, and helping scale an exciting consumer brand from day one.
Key ResponsibilitiesSales & Distribution
• Develop and expand DIGITS distribution across Delhi NCR
• Onboard distributors and channel partners
• Build relationships with premium retailers, cafés, gyms, wellness studios, and corporate offices
• Drive secondary sales and repeat orders
• Monitor inventory movement and stock availability
Q-Commerce & Modern Trade
• Coordinate with Blinkit, Zepto, Instamart, and other quick-commerce partners
• Ensure availability, visibility, and execution of promotional activities
• Support new product launches and channel expansion
Brand Activations
• Plan and execute sampling campaigns and pop-up activations
• Represent DIGITS at events, exhibitions, fitness events, and community gatherings
• Coordinate with agencies and promoters during activations
Market Intelligence
• Collect customer feedback and insights
• Track competitor activity and pricing
• Identify new opportunities for growth and partnerships
Reporting
• Maintain sales reports and channel performance dashboards
• Provide weekly updates on market activities and key learnings
Desired Qualifications
• 2–6 years of experience in FMCG, beverages, food, consumer brands, or startup sales
• Strong communication and relationship-building skills
• Comfortable working in a fast-paced startup environment
• Willingness to travel extensively across Delhi NCR
• Self-starter with strong execution capabilities
What Success Looks Like
Within the first 6 months:
• Establish strong presence across Delhi NCR
• Onboard key distribution and retail partners
• Execute successful sampling and activation campaigns
• Build repeat sales and channel growth
• Become a key contributor to the growth of DIGITS
