Retail Marketing and e-Commerce Manager

Retail Marketing and e-Commerce Manager
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Make a difference as a Retail Marketing and e-Commerce Manager

Michelin, an international company known for its tire products, around and beyond the tire is looking for people who wants to move forward with us!

Michelin has exciting plans to expand in Canada and have a new office in Downtown Montreal.

Motivated by our purpose - We care about Giving People a Better Life in Motion - Michelin offers our employees a comprehensive Total Rewards package with competitive well-being, health care, life insurance and retirement benefits and perks such as:

Hybrid work minimum 3 days a week at Michelin's downtown Montreal office, according to the hybrid work policy in effect
Collaborate with colleagues all over the world
Support for professional development
A stimulating role in a highly innovative company
An employee assistance program
Discounts on products
Varied activities and opportunities to get involved
Modern offices
Base salary based on experience, starting annual salary for this position +6 400$ plus bonus
We recruit you for your personality, your skills and your experience for a career in the company.

Your team:

Join our dynamic Retail Marketing and eCommerce team in North America, where innovation, collaboration and results are our passion! At Michelin, we are dedicated to enhancing and elevating our brands presence and performance online, working with internal stakeholders and directly with our retailers to build win-win marketing and sales strategies. Come shape the future of the online tire business with us.

Your role:

Your mission is to Drive the Digital acceleration plan for key retailers in partnership with the Sales, Category Management, Communications, Supply Chain and Marketing teams. You will create joint value with these retailers and deliver a strategy to increase offline traffic to stores, improve online presence and experience, and grow online sales of our products. You will be the key person in Canada for the North America team.

We need you for:

Strategic Partnership: Collaborate with customers to enhance the user experience and scale winning solutions across channels.
Business Development: Identify new opportunities to build long-term relationships and increase market penetration.
Marketing Strategy Forecasting: Design marketing strategies for in-store and online presence, contribute to sales forecasting, and resolve supply chain issues.
Customer Brand Experience: Analyze purchasing behaviors to optimize sales channels and key customer journey touchpoints.
Digital Marketing: Launch high-performing digital campaigns (SEO, content, reviews) and track their impact on sales.
Multichannel Management: Activate the right channels at the right time through annual multichannel plans and advanced segmentation tools.
Strategic E-commerce: Manage the online catalog, boost product visibility, and integrate the latest digital innovations.
Cross-functional Collaboration: Work closely with sales, communication teams, and agencies to maximize campaign impact.
What do you need to possess for being successful?

You have a bachelor's degree in marketing, economy or computer science and at least 6 years' experience in a similar role.
You are at ease in a bilingual environment (French and English), so you can communicate orally and in writing with your colleagues and our international partners.
Drive account and relationship management with a strong focus on e-Commerce and Digital Marketing.
Develop data-driven sales, marketing, and communication strategies, including the creation, execution, and performance tracking of joint business plans.
Demonstrate excellent interpersonal and negotiation skills, with a collaborative and team-oriented mindset.
Think creatively and challenge the status quo with curiosity and a strong desire to make a business impact and lead projects with effective decision-making, leveraging data analytics and insightful reporting.
Apply a solid understanding of e-Commerce fundamentals, marketing metrics, and content management systems and execute omnichannel strategies and manage integrated communication and media campaigns.
Collaborate across functions to align digital initiatives with broader business goals and you are occasionally available to visit our colleagues in USA.
Our Candidate and New Hire Experience Promise:

At each step in your career, you will be guided along your career path to help you build a personalized career plan for the long term… and it starts Now!

Discover your future – Demonstrate your interest – Meet your future colleagues – Start your Journey!

Moving Forward Together: Apply Today! Read more