Verified Job
Marketing
Require a Senior Manager – Performance Marketing & Community Lead in Bangalore
Marketing
#717923
Remote / WFH
TestHiring
Job Description
Develop and execute integrated performance marketing strategies to drive measurable customer acquisition, retention, and conversion across digital channels.
• Manage end-to-end performance campaigns on platforms including Google Ads, Meta, LinkedIn, YouTube, and programmatic networks with a focus on ROAS, CAC, and LTV.
• Leverage advanced analytics tools (e.g., Google Analytics 4, Looker Studio, Tableau) to track, analyze, and optimize campaign performance in real time.
• Lead the creation and management of high-impact digital creatives and landing pages aligned with campaign objectives and brand guidelines.
• Build and nurture a loyal, active brand community through social media engagement, influencer collaborations, user-generated content campaigns, and community platform management.
• Partner with product and brand teams to align performance initiatives with product launches, seasonal campaigns, and market expansion efforts.
• Establish KPIs and reporting frameworks to monitor performance, deliver actionable insights, and present strategic recommendations to senior leadership.
• Stay ahead of industry trends, emerging
• Manage end-to-end performance campaigns on platforms including Google Ads, Meta, LinkedIn, YouTube, and programmatic networks with a focus on ROAS, CAC, and LTV.
• Leverage advanced analytics tools (e.g., Google Analytics 4, Looker Studio, Tableau) to track, analyze, and optimize campaign performance in real time.
• Lead the creation and management of high-impact digital creatives and landing pages aligned with campaign objectives and brand guidelines.
• Build and nurture a loyal, active brand community through social media engagement, influencer collaborations, user-generated content campaigns, and community platform management.
• Partner with product and brand teams to align performance initiatives with product launches, seasonal campaigns, and market expansion efforts.
• Establish KPIs and reporting frameworks to monitor performance, deliver actionable insights, and present strategic recommendations to senior leadership.
• Stay ahead of industry trends, emerging
