Product Marketing Owner (Mumbai)
Job Description
Product Marketing Owner
? Mumbai, Maharashtra, India (On-site)
? Full-time
About SolarSquare Energy
SolarSquare Energy is India’s fastest-growing residential solar company, committed to making the transition to solar straightforward, reliable, and worry-free for homeowners. Ranked as the No. 1 home solar company on the National Solar Portal, SolarSquare provides end-to-end rooftop solar solutions — from consultation and design to installation and long-term support.
At SolarSquare, we are building the future of clean energy adoption in India through innovation, operational excellence, and an exceptional customer experience.
Role Overview
We are looking for a highly driven and strategic Product Marketing Owner to join our growing team in Mumbai. In this role, you will be responsible for shaping product positioning, defining customer value propositions, and driving go-to-market strategies for SolarSquare’s residential solar offerings.
You will work closely with Product, Sales, Operations, and Growth teams to translate product capabilities into compelling customer messaging and impactful marketing initiatives that drive adoption and engagement.
Key Responsibilities
Define and execute product positioning, messaging, and value propositions for residential solar solutions.
Develop and lead go-to-market strategies for new product launches, features, and offerings.
Conduct market research, competitor analysis, and customer insight studies to identify growth opportunities.
Collaborate cross-functionally with Product, Sales, Operations, and Customer Experience teams.
Create and manage marketing collateral, sales enablement materials, presentations, and campaign assets.
Drive digital marketing initiatives and product-focused customer engagement campaigns.
Track campaign and product performance metrics, analyze results, and optimize strategies accordingly.
Support pricing, packaging, and customer communication strategies.
Ensure consistent brand and product messaging across all customer
