Verified Job
Marketing
Product Marketing Associate
Marketing
#784776
Remote / WFH
Stride, Inc.
Job Description
Qualifications
1-2 years of marketing experience
Equivalent combination of education and experience
Ability to manage multiple priorities on a daily basis, with support from manager as needed
Highly organized, detail-oriented, and consistently meets deadlines
Strong growth mindset with the ability to receive feedback and demonstrate continued growth
Ability to travel up to 10% of the time (e.g., school board meetings, video shoots, team-building events)
Ability to successfully complete a required background check
Certificates & Licenses: None required
Owns end-to-end execution of at least one launch with minimal oversight, from messaging brief through post-launch analysis, coordinating Creative, Demand Generation, School Operations, and Enrollment independently
Analysis Skills, Artificial Intelligence (AI), Background Investigation, Board Meeting, Brand Management, Brand Marketing (Branding), Campaigns, Communication Skills, Competitive Research, Continuous Improvement, Cross-Functional, Customer Experience, Customer/Client Research, Demand Generation, Detail Oriented, Interpersonal Skills, Market Entry Strategy, Marketing, Marketing Campaign, Marketing Metrics, Materials Analysis, Multitasking, Organizational Skills, Performance Analysis, Performance Management, Performance Tuning/Optimization, Presentation/Verbal Skills, Problem Solving Skills, Process Improvement, Product Marketing, Product Programs, Relationship Marketing, Sales, Sales Prospecting, Strategic Planning, Team Player, Testing, Time Management, Willing to Travel, Writing Skills
Responsibilities
As a Product Marketing Associate, you will be a member of the marketing team in a fast-paced, end-to-end corporate marketing department that continually tests new approaches to improve performance
Reporting to the Senior Director of Product Marketing, you will help execute campaigns that drive enrollment and improve retention across Stride's portfolio of programs while building a deep understanding of our customer audiences
You will partner closely with Marketing, School Operations, and other cross-functional teams
As a Product Marketing Associate, you'll help bring new programs, products, and initiatives to market
Working alongside experienced Product Marketers, you'll translate customer insights into marketing campaigns that help families understand the value of our schools
You'll coordinate launches, develop marketing materials, analyze results, and continuously improve the customer experience through testing and learning
This is an ideal role for someone who is curious, organized, enjoys solving problems, and wants to build a career in product marketing
Support go-to-market launches from planning through execution
Develop campaign assets including messaging briefs, emails, landing pages, and sales enablement materials
Coordinate work across Creative, Demand Generation, School Operations, Enrollment, and Product
Analyze campaign performance and recommend improvements
Conduct competitive and customer research
Help document messaging and positioning
Use AI tools responsibly to accelerate research, drafting, and analysis
Become a trusted expert on assigned programs
Supervisory Responsibilities: This position has no formal supervisory responsibilities
Is recognized as the go-to expert for one to two products or programs, providing messaging and positioning guidance to cross-functional partners
Delivers campaign performance analysis with clear, actionable recommendations, with at least one recommendation implemented and demonstrating measurable impact
Builds strong working relationships across Marketing, Academic Services, School Operations, and CCTS, becoming a trusted cross-functional partner
Independently delivers high-quality campaign assets, including emails, landing pages, and sales enablement materials, that require minimal revisions before launch
Job description
Job Description
About the Role
As a Product Marketing Associate, you will be a member of the marketing team in a fast-paced, end-to-end corporate marketing department that continually tests new approaches to improve performance.
Reporting to the Senior Director of Product Marketing, you will help execute campaigns that drive enrollment and improve retention across Stride's portfolio of programs while building a deep understanding of our customer audiences. You will partner closely with Marketing, School Operations, and other cross-functional teams. Our diverse team values your contributions, thrives on collaboration, and celebrates successes together. Your role is to help ensure prospective and existing customers are aware of, understand, and realize value from what we offer, supporting Stride's overall goals.
Position Summary:
As a Product Marketing Associate, you'll help bring new programs, products, and initiatives to market. Working alongside experienced Product Marketers, you'll translate customer insights into marketing campaigns that help families understand the value of our schools. You'll coordinate launches, develop marketing materials, analyze results, and continuously improve the customer experience through testing and learning. This is an ideal role for someone who is curious, organized, enjoys solving problems, and wants to build a career in product marketing.
What You'll Own:
• Support go-to-market launches from planning through execution
• Develop campaign assets including messaging briefs, emails, landing pages, and sales enablement materials
• Coordinate work across Creative, Demand Generation, School Operations, Enrollment, and Product
• Analyze campaign performance and recommend improvements
• Conduct competitive and customer research
• Help document messaging and positioning
• Use AI tools responsibly to accelerate research, drafting, and analysis
• Become a trusted expert on assigned programs
Supervisory Responsibilities: This position has no formal supervisory responsibilities.
Minimum Required Qualifications:
• 1-2 years of marketing experience
• Equivalent combination of education and experience
• Ability to manage multiple priorities on a daily basis, with support from manager as needed
• Highly organized, detail-oriented, and consistently meets deadlines
• Strong growth mindset with the ability to receive feedback and demonstrate continued growth
• Ability to travel up to 10% of the time (e.g., school board meetings, video shoots, team-building events)
• Ability to successfully complete a required background check
Certificates & Licenses: None required.
Preferred Qualifications:
• Strong analytical and problem-solving skills, with a willingness to develop strategic thinking over time
• Solid presentation skills, including comfort using standard presentation and collaboration tools
• Strong interpersonal skills with the ability to build effective working relationships across teams
• Ability to work both independently and within a team-oriented environment
• Strong written and verbal communication skills
• Exposure to marketing metrics through work, coursework, or internships, with an eagerness to learn how to measure and optimize campaign performance
• Commitment to high-quality work and ownership of individual deliverables
• Product marketing, brand management, or related cross-functional experience
• EdTech experience
• Comfort using AI tools to support research, drafting, and analysis
What Success Looks Like After One Year
• Owns end-to-end execution of at least one launch with minimal oversight, from messaging brief through post-launch analysis, coordinating Creative, Demand Generation, School Operations, and Enrollment independently
• Is recognized as the go-to expert for one to two products or programs, providing messaging and positioning guidance to cross-functional partners
• Delivers campaign performance analysis with clear, actionable recommendations, with at least one recommendation implemented and demonstrating measurable impact
• Builds strong working relationships across Marketing, Academic Services, School Operations, and CCTS, becoming a trusted cross-functional partner
• Independently delivers high-quality campaign assets, including emails, landing pages, and sales enablement materials, that require minimal revisions before launch
Work Environment: The work environment characteristics described
Skills:
Analysis Skills, Artificial Intelligence (AI), Background Investigation, Board Meeting, Brand Management, Brand Marketing (Branding), Campaigns, Communication Skills, Competitive Research, Continuous Improvement, Cross-Functional, Customer Experience, Customer/Client Research, Demand Generation, Detail Oriented, Interpersonal Skills, Market Entry Strategy, Marketing, Marketing Campaign, Marketing Metrics, Materials Analysis, Multitasking, Organizational Skills, Performance Analysis, Performance Management, Performance Tuning/Optimization, Presentation/Verbal Skills, Problem Solving Skills, Process Improvement, Product Marketing, Product Programs, Relationship Marketing, Sales, Sales Prospecting, Strategic Planning, Team Player, Testing, Time Management, Willing to Travel, Writing Skills
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Stride, Inc.
1-2 years of marketing experience
Equivalent combination of education and experience
Ability to manage multiple priorities on a daily basis, with support from manager as needed
Highly organized, detail-oriented, and consistently meets deadlines
Strong growth mindset with the ability to receive feedback and demonstrate continued growth
Ability to travel up to 10% of the time (e.g., school board meetings, video shoots, team-building events)
Ability to successfully complete a required background check
Certificates & Licenses: None required
Owns end-to-end execution of at least one launch with minimal oversight, from messaging brief through post-launch analysis, coordinating Creative, Demand Generation, School Operations, and Enrollment independently
Analysis Skills, Artificial Intelligence (AI), Background Investigation, Board Meeting, Brand Management, Brand Marketing (Branding), Campaigns, Communication Skills, Competitive Research, Continuous Improvement, Cross-Functional, Customer Experience, Customer/Client Research, Demand Generation, Detail Oriented, Interpersonal Skills, Market Entry Strategy, Marketing, Marketing Campaign, Marketing Metrics, Materials Analysis, Multitasking, Organizational Skills, Performance Analysis, Performance Management, Performance Tuning/Optimization, Presentation/Verbal Skills, Problem Solving Skills, Process Improvement, Product Marketing, Product Programs, Relationship Marketing, Sales, Sales Prospecting, Strategic Planning, Team Player, Testing, Time Management, Willing to Travel, Writing Skills
Responsibilities
As a Product Marketing Associate, you will be a member of the marketing team in a fast-paced, end-to-end corporate marketing department that continually tests new approaches to improve performance
Reporting to the Senior Director of Product Marketing, you will help execute campaigns that drive enrollment and improve retention across Stride's portfolio of programs while building a deep understanding of our customer audiences
You will partner closely with Marketing, School Operations, and other cross-functional teams
As a Product Marketing Associate, you'll help bring new programs, products, and initiatives to market
Working alongside experienced Product Marketers, you'll translate customer insights into marketing campaigns that help families understand the value of our schools
You'll coordinate launches, develop marketing materials, analyze results, and continuously improve the customer experience through testing and learning
This is an ideal role for someone who is curious, organized, enjoys solving problems, and wants to build a career in product marketing
Support go-to-market launches from planning through execution
Develop campaign assets including messaging briefs, emails, landing pages, and sales enablement materials
Coordinate work across Creative, Demand Generation, School Operations, Enrollment, and Product
Analyze campaign performance and recommend improvements
Conduct competitive and customer research
Help document messaging and positioning
Use AI tools responsibly to accelerate research, drafting, and analysis
Become a trusted expert on assigned programs
Supervisory Responsibilities: This position has no formal supervisory responsibilities
Is recognized as the go-to expert for one to two products or programs, providing messaging and positioning guidance to cross-functional partners
Delivers campaign performance analysis with clear, actionable recommendations, with at least one recommendation implemented and demonstrating measurable impact
Builds strong working relationships across Marketing, Academic Services, School Operations, and CCTS, becoming a trusted cross-functional partner
Independently delivers high-quality campaign assets, including emails, landing pages, and sales enablement materials, that require minimal revisions before launch
Job description
Job Description
About the Role
As a Product Marketing Associate, you will be a member of the marketing team in a fast-paced, end-to-end corporate marketing department that continually tests new approaches to improve performance.
Reporting to the Senior Director of Product Marketing, you will help execute campaigns that drive enrollment and improve retention across Stride's portfolio of programs while building a deep understanding of our customer audiences. You will partner closely with Marketing, School Operations, and other cross-functional teams. Our diverse team values your contributions, thrives on collaboration, and celebrates successes together. Your role is to help ensure prospective and existing customers are aware of, understand, and realize value from what we offer, supporting Stride's overall goals.
Position Summary:
As a Product Marketing Associate, you'll help bring new programs, products, and initiatives to market. Working alongside experienced Product Marketers, you'll translate customer insights into marketing campaigns that help families understand the value of our schools. You'll coordinate launches, develop marketing materials, analyze results, and continuously improve the customer experience through testing and learning. This is an ideal role for someone who is curious, organized, enjoys solving problems, and wants to build a career in product marketing.
What You'll Own:
• Support go-to-market launches from planning through execution
• Develop campaign assets including messaging briefs, emails, landing pages, and sales enablement materials
• Coordinate work across Creative, Demand Generation, School Operations, Enrollment, and Product
• Analyze campaign performance and recommend improvements
• Conduct competitive and customer research
• Help document messaging and positioning
• Use AI tools responsibly to accelerate research, drafting, and analysis
• Become a trusted expert on assigned programs
Supervisory Responsibilities: This position has no formal supervisory responsibilities.
Minimum Required Qualifications:
• 1-2 years of marketing experience
• Equivalent combination of education and experience
• Ability to manage multiple priorities on a daily basis, with support from manager as needed
• Highly organized, detail-oriented, and consistently meets deadlines
• Strong growth mindset with the ability to receive feedback and demonstrate continued growth
• Ability to travel up to 10% of the time (e.g., school board meetings, video shoots, team-building events)
• Ability to successfully complete a required background check
Certificates & Licenses: None required.
Preferred Qualifications:
• Strong analytical and problem-solving skills, with a willingness to develop strategic thinking over time
• Solid presentation skills, including comfort using standard presentation and collaboration tools
• Strong interpersonal skills with the ability to build effective working relationships across teams
• Ability to work both independently and within a team-oriented environment
• Strong written and verbal communication skills
• Exposure to marketing metrics through work, coursework, or internships, with an eagerness to learn how to measure and optimize campaign performance
• Commitment to high-quality work and ownership of individual deliverables
• Product marketing, brand management, or related cross-functional experience
• EdTech experience
• Comfort using AI tools to support research, drafting, and analysis
What Success Looks Like After One Year
• Owns end-to-end execution of at least one launch with minimal oversight, from messaging brief through post-launch analysis, coordinating Creative, Demand Generation, School Operations, and Enrollment independently
• Is recognized as the go-to expert for one to two products or programs, providing messaging and positioning guidance to cross-functional partners
• Delivers campaign performance analysis with clear, actionable recommendations, with at least one recommendation implemented and demonstrating measurable impact
• Builds strong working relationships across Marketing, Academic Services, School Operations, and CCTS, becoming a trusted cross-functional partner
• Independently delivers high-quality campaign assets, including emails, landing pages, and sales enablement materials, that require minimal revisions before launch
Work Environment: The work environment characteristics described
Skills:
Analysis Skills, Artificial Intelligence (AI), Background Investigation, Board Meeting, Brand Management, Brand Marketing (Branding), Campaigns, Communication Skills, Competitive Research, Continuous Improvement, Cross-Functional, Customer Experience, Customer/Client Research, Demand Generation, Detail Oriented, Interpersonal Skills, Market Entry Strategy, Marketing, Marketing Campaign, Marketing Metrics, Materials Analysis, Multitasking, Organizational Skills, Performance Analysis, Performance Management, Performance Tuning/Optimization, Presentation/Verbal Skills, Problem Solving Skills, Process Improvement, Product Marketing, Product Programs, Relationship Marketing, Sales, Sales Prospecting, Strategic Planning, Team Player, Testing, Time Management, Willing to Travel, Writing Skills
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Stride, Inc.
