Verified Job
Event Management
Marketing Lead, Promotion & Events- job post Ottawa Senators
Event Management
#796618
Remote / WFH
Ottawa Senators
Job Description
Full job description
The Opportunity
The Ottawa Senators are seeking an energetic, ambitious, and detail-oriented professional to join our team as Marketing Lead, Promotions & Events.
Reporting to the Senior Director, Marketing, the Marketing Lead, Events & Promotions will lead a team of highly engaged individuals responsible for brand equity, events & promotions and work collaborate with our retail partner.
Senators Sports & Entertainment seeks a collaborative, forward-thinking professional who work with departments across the organization to support marketing strategies to drive brand equity and achieve organizational goals. The successful candidate will have a proven track record in a consumer-driven environment and have a deep understanding of customer journeys and how to effectively engage and satisfy their needs.
Number of vacancies: 1. This is a newly created role.
Key Responsibilities
Support the development and execution of annual marketing plans supporting the SSE brand portfolio (Ottawa Senators, Senators Community Foundation and Canadian Tire Centre), ensuring planning alignment and integration with Ticketing, Premium Sales and Corporate Partnerships
Support the revamped Ottawa Senators brand identity
Work alongside a small team that is passionate about our customers and accountable for delivering organizational objectives
Leverage business intelligence and consumer insights data and analytics to develop strategies for growth
Support retail merchandise operations (gameday, stand alone, online), leveraging NHL best practices to provide a memorable shopping experience: high value, expansive selection, exceptional service and consistent availability
Support and provide leadership to cross departmental teams in the strategy and execution of various Ottawa Senator events (CSR Nights, Promotional Calendar, Fan Fest, Skills Competition, Banner Raising Ceremonies, etc.)
Maintain and grow Season Seat renewal rate and customer satisfaction through effective customer communications and touchpoints
The Opportunity
The Ottawa Senators are seeking an energetic, ambitious, and detail-oriented professional to join our team as Marketing Lead, Promotions & Events.
Reporting to the Senior Director, Marketing, the Marketing Lead, Events & Promotions will lead a team of highly engaged individuals responsible for brand equity, events & promotions and work collaborate with our retail partner.
Senators Sports & Entertainment seeks a collaborative, forward-thinking professional who work with departments across the organization to support marketing strategies to drive brand equity and achieve organizational goals. The successful candidate will have a proven track record in a consumer-driven environment and have a deep understanding of customer journeys and how to effectively engage and satisfy their needs.
Number of vacancies: 1. This is a newly created role.
Key Responsibilities
Support the development and execution of annual marketing plans supporting the SSE brand portfolio (Ottawa Senators, Senators Community Foundation and Canadian Tire Centre), ensuring planning alignment and integration with Ticketing, Premium Sales and Corporate Partnerships
Support the revamped Ottawa Senators brand identity
Work alongside a small team that is passionate about our customers and accountable for delivering organizational objectives
Leverage business intelligence and consumer insights data and analytics to develop strategies for growth
Support retail merchandise operations (gameday, stand alone, online), leveraging NHL best practices to provide a memorable shopping experience: high value, expansive selection, exceptional service and consistent availability
Support and provide leadership to cross departmental teams in the strategy and execution of various Ottawa Senator events (CSR Nights, Promotional Calendar, Fan Fest, Skills Competition, Banner Raising Ceremonies, etc.)
Maintain and grow Season Seat renewal rate and customer satisfaction through effective customer communications and touchpoints
