Company Description Saaskart is building an AI-powered technology ecosystem that helps modern businesses discover, evaluate, procure, and build solutions across software and AI agents. The company streamlines software and AI agent procurement, enabling organizations to move from experimentation to full-scale, AI-powered operations. Through Saaskart Studio and a dedicated Deals Marketplace, businesses gain support to turn requirements into working solutions and access exclusive commercial opportunities. Saaskart Ventures invests in promising technology companies, providing capital alongside ecosystem access, distribution, partnerships, and market intelligence. A vibrant community of founders, operators, technology leaders, investors, and professionals connects through events and knowledge sharing, making Saaskart a comprehensive platform from discovery to deployment and from buying to building.
Role Description: The Marketing and Distribution Lead is a full-time, on-site role based in Jaipur. This role is responsible for designing and executing marketing strategies to promote Saaskart’s ecosystem, including software procurement, AI agents, Studio, Marketplace, Ventures, and Community offerings. Day-to-day activities include planning and running integrated campaigns, managing digital channels, coordinating with sales and product teams, and optimizing demand-generation and distribution initiatives. The person in this role will build and maintain relationships with technology partners, ensure effective go-to-market execution, and monitor performance metrics to improve reach and conversion. They will also oversee content and messaging across touchpoints, represent Saaskart at events and community activities, and contribute to strategic decisions around market positioning and growth.
Qualifications
• Strong marketing strategy, product marketing, and go-to-market planning skills focused on B2B software or technology ecosystems.
• Experience in demand generation, growth marketing, and digital campaign management across channels such as social, search, email, and community platforms.
• Ability to manage distribution partnerships, channel programs, and marketplace-focused initiatives to drive adoption and revenue.
• Skills in market research, data analysis, and performance measurement to inform decisions and optimize campaigns and distribution efforts.
• Excellent communication, presentation, and stakeholder management abilities, with experience collaborating across sales, product, and leadership teams.
• Prior experience in SaaS, AI, or technology startups or scale-ups; familiarity with software procurement and AI agents is highly beneficial.
• Bachelor’s degree in Marketing, Business, Communications, or a related field; advanced degrees or relevant certifications are a plus.
• Proven track record of leading teams or cross-functional projects, with a high level of ownership, problem-solving skills, and an on-site collaboration mindset in Jaipur.