Verified Job
Marketing
Manager, Digital Marketing
Marketing
#47030
Remote / WFH
SoTalent
Job Description
Job Title: Manager, Digital Marketing
Location: Mumbai, Maharashtra, India
Type: Full Time
Our client is looking for a Manager, Digital Marketing (Product Content, Taxonomy & DAM) to join their Bioscience team!
This role sits at the intersection of digital marketing, ecommerce, and data governance—driving high-quality product content, taxonomy structures, and digital asset management to deliver seamless and scalable online experiences across global markets. It combines hands-on execution with strategic ownership, ensuring all product and CMS-driven content meets quality, consistency, and performance standards.
Key Responsibilities
• Own and manage product content governance within SAP Commerce Cloud, including data standards, enrichment rules, and lifecycle management
• Develop and maintain taxonomy structures, catalog hierarchies, product attributes, filters, and facets to enhance usability and conversion
• Define and enforce content standards for product descriptions, titles, imagery, and merchandising copy
• Collaborate with cross-functional teams (marketing, product, ecommerce, creative) to address content gaps, taxonomy alignment, and SKU readiness
• Conduct audits to ensure accuracy of product data, classifications, metadata, and digital assets
• Govern digital asset management (DAM) platforms, ensuring proper metadata, usage compliance, and asset readiness
• Perform pre-publication QA for product and CMS content to ensure completeness and adherence to standards
• Support localization initiatives to align global content frameworks with regional requirements
Execute minor HTML or markup updates within CMS tools to optimize content presentation, SEO, and accessibility
• Partner with technology teams to improve workflows, integrations, and platform capabilities
• Monitor content and taxonomy impact on platform performance and scalability
• Leverage analytics tools to identify opportunities to enhance digital content effectiveness
Required Qualifications
• Hands-on experience with SAP Commerce Cloud (Hybris), particularly in PIM/PCM or product content governance
• Strong background in managing product taxonomy, attributes, and enrichment processes
• Experience working with DAM platforms (e.g., Picturepark, Fotoware)
• Solid understanding of product data quality standards and validation processes
• Experience in CMS content QA and pre-publication validation
• Working knowledge of HTML/markup within CMS environments
• Proven ability to collaborate effectively across business and technical teams
Preferred Qualifications
• Experience supporting global or multi-market ecommerce environments
• Knowledge of SEO best practices related to taxonomy and structured product data
• Exposure to Life Sciences, Biotech, or regulated industries
• Familiarity with SAP ERP systems
• Experience with Google Analytics and Google Tag Manager
What’s in it for you
• A fast-paced, agile work environment
• Inclusive and values-driven culture
• Competitive, performance-based compensation
• Comprehensive benefits aligned with role and location.
Location: Mumbai, Maharashtra, India
Type: Full Time
Our client is looking for a Manager, Digital Marketing (Product Content, Taxonomy & DAM) to join their Bioscience team!
This role sits at the intersection of digital marketing, ecommerce, and data governance—driving high-quality product content, taxonomy structures, and digital asset management to deliver seamless and scalable online experiences across global markets. It combines hands-on execution with strategic ownership, ensuring all product and CMS-driven content meets quality, consistency, and performance standards.
Key Responsibilities
• Own and manage product content governance within SAP Commerce Cloud, including data standards, enrichment rules, and lifecycle management
• Develop and maintain taxonomy structures, catalog hierarchies, product attributes, filters, and facets to enhance usability and conversion
• Define and enforce content standards for product descriptions, titles, imagery, and merchandising copy
• Collaborate with cross-functional teams (marketing, product, ecommerce, creative) to address content gaps, taxonomy alignment, and SKU readiness
• Conduct audits to ensure accuracy of product data, classifications, metadata, and digital assets
• Govern digital asset management (DAM) platforms, ensuring proper metadata, usage compliance, and asset readiness
• Perform pre-publication QA for product and CMS content to ensure completeness and adherence to standards
• Support localization initiatives to align global content frameworks with regional requirements
Execute minor HTML or markup updates within CMS tools to optimize content presentation, SEO, and accessibility
• Partner with technology teams to improve workflows, integrations, and platform capabilities
• Monitor content and taxonomy impact on platform performance and scalability
• Leverage analytics tools to identify opportunities to enhance digital content effectiveness
Required Qualifications
• Hands-on experience with SAP Commerce Cloud (Hybris), particularly in PIM/PCM or product content governance
• Strong background in managing product taxonomy, attributes, and enrichment processes
• Experience working with DAM platforms (e.g., Picturepark, Fotoware)
• Solid understanding of product data quality standards and validation processes
• Experience in CMS content QA and pre-publication validation
• Working knowledge of HTML/markup within CMS environments
• Proven ability to collaborate effectively across business and technical teams
Preferred Qualifications
• Experience supporting global or multi-market ecommerce environments
• Knowledge of SEO best practices related to taxonomy and structured product data
• Exposure to Life Sciences, Biotech, or regulated industries
• Familiarity with SAP ERP systems
• Experience with Google Analytics and Google Tag Manager
What’s in it for you
• A fast-paced, agile work environment
• Inclusive and values-driven culture
• Competitive, performance-based compensation
• Comprehensive benefits aligned with role and location.
