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Digital Marketing Team Lead for Software Clients

Kolkata, West Bengal
Jobs
#347791
Full Time

Job Description

Job Description

Company Description

Ivan is ultimate technology destination delivering 360 IT consulting solution, globally, a family of professionals formed with passionate and dedicated thoughts, dreams and determination.

Job Description

Greetings from Ivan Infotech Pvt. Ltd.!!!

We are looking for a Digital Marketing Manager (In-house and client) to develop, implement, track and optimize our digital marketing campaigns across all digital channels .

You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution.

Contact - Share resume with Sandip Das (HR Executive-Ivan Infotech Pvt Ltd)-7605030+72

Responsibilities
• Planning Client Campaigns and in-house Campaigns
• Plan and execute all digital marketing, including SEO / SEM, advertising campaigns
• Prepare campaigns Marketing database, email, social media and display
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Instrument conversion points and optimize user funnels.

Qualifications
• Must have relevant working experience as Digital Marketing Manager .
• Solid experience in USA / Aus / UAE client handling
• Handling Client campaign and in-house campaign
• Demonstrable experience leading and managing SEO / SMO
• Experienced in planning PPC campaign.
• Solid knowledge of website analytics tools (e.g , Google Analytics, NetInsight, Omniture, WebTrends).
• Experience in setting up and optimizing Google Adwords campaigns .

Additional Information

Benefits
• Growth facilities
• Incentives
• Paid time off
• PF and ESIC as applicable
• Fixed shift
• Birthday paid off
• Five days a week
• Saturday & Sunday off

Share resume with Sandip Das(HR Executive)

Whats-App -7605030+72
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