Digital Marketing Specialist

Digital Marketing Specialist

Experience:

4+ years
Salary: USD +75 - 1,170/month (based on experience)
Expected Notice Period : 2 to 4 Weeks
Shift : US Shift (8:00 PM To 5:00 AM IST / +:00 PM To 6:00 AM IST)
Job Type: Remote

About the company:
For over 11 years now, Company has been at the forefront of innovation, designing, and developing custom applications that solve critical business problems. We develop enterprise digital products such as websites, web mobile applications, and digital transformation for high-growth companies. Our Culture:
The culture at Company is one of collaboration, progression, efficiency productivity, fun, and innovation with an entrepreneurial mindset for continuous creativity and proactive approach. Self-starters are encouraged to build new things and are set up in an environment of never-ending learning.

Our headquarters is located within the heart of tech in Raleigh, North Carolina, and with an established technology hub in South Asia. Apply for a position to be a part of our lean, agile, and innovative team.

Who are we looking for?
We are looking for a Digital Marketing Specialist who is passionate about their work, eager to learn and grow, and who is committed to delivering exceptional results. If you are a team player, with a positive attitude and a desire to make a difference, then we want to hear from you!

Roles Responsibilities

Please review the roles and responsibilities for this position below:

Job Responsibilities:

● Create and execute end-to-end SEO, social media, and paid marketing campaigns to position Imaginovation as a leader in the space.

● Put together and deliver technical and business-level messaging on the company’s website and social media channels.

● Strategize, implement, and launch new creative inbound lead generation funnels.

● Plan and execute demand generation tactics and activities.

● Boost the overall digital presence and engagement of the company.

● Be a team player to craft marketing content and execute dedicated marketing campaigns.

● Handle the creative development and publication of a wide range of assets, from writing blog posts, thought leadership pieces, and case studies and conducting webinars.

● Support our sales efforts by developing enabling collateral for all stages of the sales cycle, such as slide decks, presentations, whitepapers, videos, etc.

● Responsible for our brand management and identity.

● Plan, implement, and execute on-page and off-page SEO and content marketing campaigns.

● Plan, implement, and execute influencer marketing campaigns.

● Analyze and report marketing KPIs to track impact, optimize and improve the overall brand positioning.

● Manage and oversee content writers, UI designers, and video animators to deliver content marketing and social media campaigns.

Project

Requirements:

Preferred

Requirements and

Experience:

● Bachelor’s Degree (Preferably marketing and/or business focus)

● A minimum of 4 years of experience in digital marketing, primarily in the technology B2B space

● Experience working in the SaaS space is a plus

● Ability to generate high-quality content

● Proficient in writing and speaking English

● Experience in data analysis and turning insights into actionable plans

● Experience working with the sales team to translate and map market needs with solutions

● Experience working with CRM systems, email marketing platforms, and marketing automation stacks to enable automation and reporting (Preferably Hub Spot)

Our role at Uplers:
Uplers Talent Network is a place where top talents meet the right opportunities. It is a platform for every candidate looking for a perfect opportunity to work with global companies on a contractual basis. We work as a bridge between talents like you and the best global opportunities, and help you gain access to global career exposure.

With us, you'll get the support, guidance, and opportunities that you need to take your career to the next level.

How to apply for this opportunity?
Register or login on our portal fill out the application
Clear the assessment(s) required and apply for the opportunity
Once completed, our team will contact you with an interview with our SME/Matcher
Once it’s all done, your profile will be shared with the client
When selected, just meet the client and get your exciting career started!

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Note:

There are many more opportunities apart from this on the portal. Depending on the assessments you clear, you can apply for them as well).

So, if you are ready for a new challenge, a great work environment, and an opportunity to take your career to the next level, don't hesitate to apply today. We are waiting for you Read more