Digital Marketing & SEO Executive
Job Description
SEOBay India is a fast-growing digital marketing and search engine optimization agency dedicated to helping businesses scale their online visibility. We specialize in data-driven strategies, cutting-edge SEO tactics, and comprehensive digital marketing solutions that deliver measurable ROI for our global and domestic clients.
We are looking for a motivated, analytical, and result-oriented Digital Marketing & SEO Executive to join our core team and drive organic growth across multiple web properties.
Job Summary
As a Digital Marketing & SEO Executive, you will be responsible for planning, executing, and managing end-to-end SEO and digital marketing campaigns. Your primary goal will be to maximize organic search traffic, improve search engine rankings on Google, manage link-building campaigns, and assist in broader digital marketing initiatives (such as paid ads and social media strategy).
Key Responsibilities1. Search Engine Optimization (SEO)
• On-Page SEO: Optimize website copy, landing pages, meta tags (titles, descriptions, headers), URL structures, and internal linking to align with target keywords.
• Off-Page SEO: Execute link-building strategies, secure high-quality backlinks through ethical outreach, guest posting, and local directory listings.
• Technical SEO: Conduct regular website audits to fix broken links, indexation issues, crawl errors, and improve site speed/mobile-friendliness.
• Keyword Research: Perform in-depth keyword research and competitor analysis to identify new traffic and ranking opportunities.
2. Digital & Content Marketing
• Collaborate with content writers to ensure articles, blogs, and landing pages are fully SEO-optimized.
• Assist in setting up and monitoring basic Paid Media performance (Google Ads or Meta Ads) if required.
• Keep track of the latest Google core algorithm updates and align SEO strategies accordingly.
3. Analytics & Reporting
• Monitor daily performance metrics using tools like Google Analytics (GA4) and Google Search Console.
• Prepare and present weekly/monthly performance reports detailing organic traffic, keyword positions, backlink profiles, and ROI.
Required Skills & Qualifications
• Experience: 1 to 3 years of hands-on experience as an SEO Executive or Digital Marketing Specialist (Agency experience is a plus).
• Tools Proficiency: Proven experience working with industry-standard tools like SEMrush, Ahrefs, Google Analytics (GA4), Google Search Console, and Screaming Frog.
• Technical Skills: Basic understanding of HTML, CSS, and WordPress (or similar Content Management Systems) is highly preferred.
• Analytical Mindset: Strong data analysis skills to extract actionable insights from traffic reports.
• Communication: Good written and verbal English communication skills for drafting metadata and handling outreach campaigns.
Benefits & Perks
• Competitive salary based on experience.
• Opportunities for rapid career growth within a scaling agency.
• Paid time off (PTO) and casual leaves.
• Flexible working hours / Friendly work environment.
• Access to premium marketing tools and continuous learning resources.
Pay: ₹5,000.00 - ₹30,000.00 per month
Work Location: In person
