Copywriter
Job Description
Job Summary
We are looking for a copywriter with a good hold on creative writing and understands the digital content landscape. You will be responsible for crafting textual and ideating graphical content for various campaigns and marketing material.
Responsibilities
• Generate copies for various marketing channels such as social media, Google ads, blog posts and newsletters etc.
• Understand the needs of campaigns and assist in the brainstorming process, generate original content, and may assist in other aspects of the creative process.
• Creating and editing original copy that is accurate, well-researched, and meets company needs and deadlines.
• Collaborate with designers, campaign owners and other professionals on large- and small-scale marketing projects (e.g. email campaigns and landing pages).
• Conducting research to formulate ideas or support writing.
• Edit and proofread copy as needed.
• Use SEO principles to maximize copy's reach wherever possible.
• Build and manage creation of marketing material for these campaigns such as landing pages, Ad copies, image, infographics etc.
Requirements
• Proven experience of at least 2 years in copywriting.
• Experience in the B2B technology service domain will be beneficial.
• Excellent command over the English language with good knowledge of computers and the internet research.
• Ability to understand the needs associated with a project and the target audience.
• Knowledge of online content strategy.
• Excellent writing, editing and proofreading skills
• Knowledge of content style and format on different platforms
