Verified Job
Event Management
Business Development Manager- job post GRETA YWG
Event Management
#796509
Remote / WFH
GRETA YWG
Job Description
Full job description
LOCATION: YWG
POSITION TYPE: Full-time, salary, hybrid role
POSITION OVERVIEW
The Business Development Manager is responsible for driving partnerships and revenue, expanding GRETA’s presence within the Toronto market through proactive outbound sales, strategic partnerships, and community engagement.
This role is highly external and relationship-driven, with a strong focus on being active within the local market - attending networking events, conventions, and industry functions to build meaningful connections and generate new business opportunities.
The position focuses on securing corporate bookings, private events, and group business - while also developing long-term partnerships with local businesses and organizations. In addition to new business acquisition, this role is responsible for maintaining established client relationships that continue to drive recurring revenue.
SKILLS AND QUALIFICATIONS
3–5 years of experience in outside sales, hospitality sales, event sales, or a related revenue-generating role
Demonstrated ability to independently prospect, qualify, close, and renew business
Strong relationship management skills with the ability to maintain long-term client partnerships and drive repeat revenue
Proven experience managing a sales pipeline, forecasting revenue, and meeting or exceeding sales targets
Working knowledge of CRM and booking platforms, including tools such as Tripleseat and OpenTable, or comparable systems
Ability to accurately document leads, contracts, client communications, and event details within CRM systems
Strong organizational and time-management skills with the ability to balance new business development and ongoing account management
Excellent written and verbal communication skills, with confidence presenting offerings and negotiating terms
Comfortable working autonomously in an outside sales environment while remaining accountable to targets and reporting
Ability to translate venue capabilities (capacity, pricing, F&B offerings, timelines) into compelling client proposals
Understanding of group booking dynamics, seasonal demand, and revenue optimization within a bar or entertainment venue
Familiarity with event sales workflows, including proposals, contracts, deposits, and post-event follow-up
Existing local network of corporate, event, or hospitality contacts considered an asset
DUTIES & RESPONSIBILITIES
Generate new business through outbound prospecting, networking, and strategic partnerships
Maintain and grow existing client relationships to drive repeat bookings, renewals, and long-term revenue
Identify upsell and expansion opportunities within existing accounts
Meet or exceed sales targets tied to both new and repeat revenue
Document and refine sales processes that support acquisition, renewal, and account growth
Build standardized workflows for lead qualification, follow-up cadences, renewal timelines, and rebooking strategies
Continuously assess sales performance data to improve efficiency, conversion, and retention
Serve as the primary relationship owner for key accounts and repeat clients
Build long-term partnerships with corporate clients, event planners, hotels, and community organizations
Ensure a high level of client satisfaction to drive referrals and repeat business
Represent the brand externally through networking events, community engagement, and industry functions
Identify market trends and client needs that can inform programming, pricing, and sales strategy
Act as a brand ambassador, positioning the venue as a preferred long-term partner for group experiences
Ensure smooth handoff from sales to execution while remaining involved post-event for follow-up and renewal opportunities
Gather client feedback and translate insights into improved offerings and sales strategies
Track acquisition, renewal, and repeat revenue performance using CRM or internal tools
LOCATION: YWG
POSITION TYPE: Full-time, salary, hybrid role
POSITION OVERVIEW
The Business Development Manager is responsible for driving partnerships and revenue, expanding GRETA’s presence within the Toronto market through proactive outbound sales, strategic partnerships, and community engagement.
This role is highly external and relationship-driven, with a strong focus on being active within the local market - attending networking events, conventions, and industry functions to build meaningful connections and generate new business opportunities.
The position focuses on securing corporate bookings, private events, and group business - while also developing long-term partnerships with local businesses and organizations. In addition to new business acquisition, this role is responsible for maintaining established client relationships that continue to drive recurring revenue.
SKILLS AND QUALIFICATIONS
3–5 years of experience in outside sales, hospitality sales, event sales, or a related revenue-generating role
Demonstrated ability to independently prospect, qualify, close, and renew business
Strong relationship management skills with the ability to maintain long-term client partnerships and drive repeat revenue
Proven experience managing a sales pipeline, forecasting revenue, and meeting or exceeding sales targets
Working knowledge of CRM and booking platforms, including tools such as Tripleseat and OpenTable, or comparable systems
Ability to accurately document leads, contracts, client communications, and event details within CRM systems
Strong organizational and time-management skills with the ability to balance new business development and ongoing account management
Excellent written and verbal communication skills, with confidence presenting offerings and negotiating terms
Comfortable working autonomously in an outside sales environment while remaining accountable to targets and reporting
Ability to translate venue capabilities (capacity, pricing, F&B offerings, timelines) into compelling client proposals
Understanding of group booking dynamics, seasonal demand, and revenue optimization within a bar or entertainment venue
Familiarity with event sales workflows, including proposals, contracts, deposits, and post-event follow-up
Existing local network of corporate, event, or hospitality contacts considered an asset
DUTIES & RESPONSIBILITIES
Generate new business through outbound prospecting, networking, and strategic partnerships
Maintain and grow existing client relationships to drive repeat bookings, renewals, and long-term revenue
Identify upsell and expansion opportunities within existing accounts
Meet or exceed sales targets tied to both new and repeat revenue
Document and refine sales processes that support acquisition, renewal, and account growth
Build standardized workflows for lead qualification, follow-up cadences, renewal timelines, and rebooking strategies
Continuously assess sales performance data to improve efficiency, conversion, and retention
Serve as the primary relationship owner for key accounts and repeat clients
Build long-term partnerships with corporate clients, event planners, hotels, and community organizations
Ensure a high level of client satisfaction to drive referrals and repeat business
Represent the brand externally through networking events, community engagement, and industry functions
Identify market trends and client needs that can inform programming, pricing, and sales strategy
Act as a brand ambassador, positioning the venue as a preferred long-term partner for group experiences
Ensure smooth handoff from sales to execution while remaining involved post-event for follow-up and renewal opportunities
Gather client feedback and translate insights into improved offerings and sales strategies
Track acquisition, renewal, and repeat revenue performance using CRM or internal tools
