This individual will be responsible for developing brand strategies, marketing plans, and product innovations to drive product growth. They should feel comfortable working cross-functionally to execute these strategies and ensure brand consistency.
Responsibilities
• Coordinate cross-functionally to ensure consistency in brand-related decisions
• Analyze and report on brand performance to determine ROI
• Monitor market and consumer trends
• Develop pricing and distribution strategies
Work Experience
Qualifications
• Master's degree or equivalent in Marketing / Mass Communication
• 10+ years' brand management experience