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X Copywriter – Entertainment & Social Media (Freelance / Part-Time)

Hyderabad, Telangana
Content Writer
#742066
Remote / WFH
WTX India

Job Description

X Copywriter – Entertainment & Social Media

Job Type - (Freelance / Part-Time)

Job Location - Hyderabad

Role Overview

We're looking for a creative copywriter with a strong understanding of entertainment, pop culture, and social media trends. The ideal candidate should be able to create high-impact content that sparks conversations, builds anticipation around movie releases, and keeps audiences engaged on X.

Key Responsibilities

- Write engaging social media content in English and one regional language (Malayalam, Kannada, or Tamil).

- Create 2–3 social media posts daily, with increased output (5–8 posts) during movie releases, events, and special campaigns.

- Develop topical, moment marketing, and trend-based content that resonates with entertainment audiences.

- Conceptualize witty, culturally relevant campaigns around films, celebrities, festivals, and internet trends.

- Adapt the brand voice based on different movies, genres, actors, or promotional campaigns.

- Collaborate with social media managers, designers, and creative teams to execute campaigns.

- Stay updated on movie news, celebrity culture, memes, and trending conversations to produce real-time content.

- Deliver content quickly for announcements, launches, trailers, and other time-sensitive promotions.

Preferred Skills

- Excellent writing skills in English and at least one regional language (Malayalam, Kannada, or Tamil).

- Strong understanding of entertainment marketing, cinema, celebrity culture, and digital trends.

- Experience creating viral social media campaigns, topical content, and moment marketing. The portfolio should demonstrate creativity through festival campaigns, pop-culture referencestopical creatives, or viral brand activations.

- Ability to think concept-first and translate ideas into platform-specific copy for X

- Strong attention to detail, grammar, and turnaround time.

- Prior experience working with entertainment, media, film, or celebrity brands is a plus.
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