Urgent Hiring_ Public Relations (PR-Sr Executive)_ EaseMyTirp
Job Description
Key Responsibilities:
• Develop and execute comprehensive PR strategies to enhance brand visibility and reputation.
• Manage relationships with key media outlets, journalists, influencers, and other stakeholders to maximize positive coverage.
• Lead the creation of press releases, speeches, articles, responses, briefing docs and other content for internal and external communication.
• Plan and oversee press events, product launches, sponsorships, and corporate events to generate media interest.
• Handle crisis communication, providing strategic counsel to mitigate negative publicity and protect the brand image.
• Monitor, analyze, and report on media coverage and the effectiveness of PR campaigns, providing insights for future improvement.
• Collaborate with marketing, social media, and internal teams to ensure alignment of communication efforts.
• Collaborate with external agencies and liaison with internal teams
• Work on founders profiling and personal branding including their social media, speakership opportunities etc
• Assist in EaseMyTrip's Group companies PR
• Stay informed about industry trends, competitor activities, and emerging PR tools to keep strategies relevant and effective.
Qualifications and Skills:
• Bachelor's degree in Public Relations, Communications, Journalism, Marketing, or a related field.
• 3+ years of experience in public relations, with a proven track record of managing successful campaigns.Agency experience is a must.
• Exceptional written and verbal communication skills with attention to detail.
• Strong media network and ability to build and nurture relationships with stakeholders.
• Experience in managing crisis communication and providing strategic counsel.
• Proficiency in PR software and tools like Meltwater, Cision, or similar platforms.
• Solid understanding of digital marketing and social media's role in PR strategies.
• Ability to manage multiple projects under tight deadlines with strong organizational skills.
Personal Attributes:
• Ownership qualities with the ability to complete complex tasks in a short timeline.
• Strategic thinker with a proactive approach to problem-solving.
• Strong interpersonal and relationship-building skills.
• Adaptability to changing business priorities and a fast-paced environment.
