Head Marketing & Communications (Lodha Foundation)
Job Description
Reporting to: COO, Lodha Foundation / President - Marketing The Head Marketing & Communications will be responsible for building brand awareness, engaging internal and external stakeholders, and promoting the foundations mission, programs, and impact.
Key Roles and Responsibilities:
• Brand Management & Awareness: Develop and maintain LFs brand identity, ensure consistent messaging across all channels, create marketing materials such as brochures, reports, and presentations.
• Strategic Communication: Develop and implement communication strategies to reach key audiences (beneficiaries, partners, media). Craft compelling stories to highlight the foundation's impact and manage internal and external communications.
• Digital & Social Media Marketing: Manage website, social media accounts, digital media campaigns, monitor engagement and track performance metrics.
• Event Promotion & Coordination: Plan and promote panel discussions, community outreach initiatives and other events by developing event-related marketing materials and coordinating with stakeholders.
• Content Creation & Storytelling: Write impact stories, case studies, and success narratives. Produce videos, infographics, and visual storytelling materials. Ensure content aligns with LF's mission and goals.
• Monitoring & Evaluation of Marketing Efforts: Analyse marketing and communication effectiveness. Work with the management & program leads to adjust strategies based on data insights. Provide reports on campaign performance.
Qualifications & Skills Required:
• 8+ years in marketing, communications, or PR, preferably with a mix of experience in both corporate and foundation, philanthropy, or CSR.
• Leadership experience in managing teams and communication strategies.
• Proven track record in brand management, PR, digital marketing, and fundraising campaigns.
• Experience in stakeholder engagement, including partners, media, and government agencies.
• Expertise in crisis communication, reputation management, and advocacy.
• Successful execution of large-scale marketing campaigns and fundraising events.
• Experience working with cross-functional teams and external agencies.
Role: Marketing and Communication - Other
Industry Type: NGO / Social Services / Industry Associations
Department: Marketing & Communication
Employment Type: Full Time, Permanent
Role Category: Marketing and Communication - Other
Education
PG: MBA/PGDM in Marketing
