Verified Job
Digital Marketing
Sr Specialist Marketing at BCG Boston Consulting Group
Digital Marketing
#223629
Remote / WFH
Job Description
WHAT YOU'LL DO
• Responsible for internal and external marketing communications for the BCG brand and business units
• Work closely with the PR agency to drive communications efforts across sectors. Should have the right media relationships and well versed with the media universe.
• Support digital marketing campaigns – email marketing, social media, corporate website
• Work on creating impactful presentations for senior leadership and communication strategy for BCG India
• Lead employer branding and talent marketing for BCG India
• Work towards establishing BCG’s presence in international markets
• Effectively and creatively showcase the impact and return on investment of the marketing activities using dashboards, data analysis and automation tools
• Support the development and execution of marketing communications collateral for various distribution channels – internal, reports, articles, videos
• Support in planning and execution of high-profile events
• Vendor management and contracting
• Need to have experience in leading small team
• Provide new ideas and recommendations to enhance client engagement and brand awareness
• Improve marketing processes by performing analysis of marketing activities and creating reports
• Well versed in creating content for both internal and external communications (client emails, newsletters, internal comms, award entries)
YOU'RE GOOD AT
• Ability to communicate effectively (oral & written)
• Excellent Customer service orientation; responds to requests with a sense of urgency
• Displays tact, patience, and the ability to handle stressful situations
• Demonstrates competence and character that inspires trust
• Independently and proactively communicates issues, priorities, and objectives
• Attention to detail, well organized, and able to set priorities
• Reliable and cooperative team player; displays consideration and respect for others
• Ability to respect all BCG information as personal and confidential
• Ability to recognize technical limitations and surface issues to appropriate parties
• Ability to anticipate, identify and solve critical problems
• Ability to work independently in absence of daily supervision, exercising sound judgment and initiative
YOU BRING (EXPERIENCE & QUALIFICATIONS)
• Any graduation degree with 6-8 years of relevant work experience
• Excellent oral and written English language communication skills
• Proficiency in MS Office (Word, Excel, PowerPoint, Outlook) to drive day to day functions
• Good analytical skills with ability to present information in an engaging manner
YOU'LL WORK WITH
BCG’s marketing team drives the firm’s reputation as a thought leader. We work to strengthen and protect BCG’s brand, advance our business agenda, and partner with management to engage with our key audiences through tools such as global thought-leadership publications, public relations, alumni outreach, recruitment marketing, and social media
• Responsible for internal and external marketing communications for the BCG brand and business units
• Work closely with the PR agency to drive communications efforts across sectors. Should have the right media relationships and well versed with the media universe.
• Support digital marketing campaigns – email marketing, social media, corporate website
• Work on creating impactful presentations for senior leadership and communication strategy for BCG India
• Lead employer branding and talent marketing for BCG India
• Work towards establishing BCG’s presence in international markets
• Effectively and creatively showcase the impact and return on investment of the marketing activities using dashboards, data analysis and automation tools
• Support the development and execution of marketing communications collateral for various distribution channels – internal, reports, articles, videos
• Support in planning and execution of high-profile events
• Vendor management and contracting
• Need to have experience in leading small team
• Provide new ideas and recommendations to enhance client engagement and brand awareness
• Improve marketing processes by performing analysis of marketing activities and creating reports
• Well versed in creating content for both internal and external communications (client emails, newsletters, internal comms, award entries)
YOU'RE GOOD AT
• Ability to communicate effectively (oral & written)
• Excellent Customer service orientation; responds to requests with a sense of urgency
• Displays tact, patience, and the ability to handle stressful situations
• Demonstrates competence and character that inspires trust
• Independently and proactively communicates issues, priorities, and objectives
• Attention to detail, well organized, and able to set priorities
• Reliable and cooperative team player; displays consideration and respect for others
• Ability to respect all BCG information as personal and confidential
• Ability to recognize technical limitations and surface issues to appropriate parties
• Ability to anticipate, identify and solve critical problems
• Ability to work independently in absence of daily supervision, exercising sound judgment and initiative
YOU BRING (EXPERIENCE & QUALIFICATIONS)
• Any graduation degree with 6-8 years of relevant work experience
• Excellent oral and written English language communication skills
• Proficiency in MS Office (Word, Excel, PowerPoint, Outlook) to drive day to day functions
• Good analytical skills with ability to present information in an engaging manner
YOU'LL WORK WITH
BCG’s marketing team drives the firm’s reputation as a thought leader. We work to strengthen and protect BCG’s brand, advance our business agenda, and partner with management to engage with our key audiences through tools such as global thought-leadership publications, public relations, alumni outreach, recruitment marketing, and social media
