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Social Media Community Manager

Toronto, Ontario
Digital Marketing
#547559
Remote / WFH

Job Description

Husmates is on the search for a community manager that understands how to creatively build an authentic and engaged audience through our social channels. We are looking for anti-algo and anti-AI slop strategies that create meaningful dialogue with our clients. This individual needs to have a keen interest in helping create a niche solution to the housing crisis through our model of co-ownership and be able connect with our audience in a genuine and deep way.

About Husmates

Husmates is redefining homeownership by making it more accessible through an innovative co-ownership model. Our platform empowers individuals to find, purchase, and manage shared properties in a seamless and secure way. We foster a community of like-minded buyers and ensure they have the tools, insights, and support to make co-ownership a reality.

The Role

As our Community Manager, you will be the voice of Husmates across various social channels, driving engagement, conversation, and brand awareness in a way that is human-first and deeply valuable to our audience. You’ll be responsible for building and maintaining a strong online community that reflects our mission and values.

Key Responsibilities

Develop and execute creative social media strategies that prioritize engagement, dialogue, and value over algorithmic trends.
Create and curate compelling content (written, visual, and video) that aligns with Husmates’ brand identity.
Actively monitor and engage with our online audience, fostering discussions and responding thoughtfully to comments and inquiries.
Build and manage a community across platforms such as Instagram, Twitter, LinkedIn, and TikTok, ensuring authentic connections.
Collaborate with internal teams to amplify key messaging and initiatives.
Stay informed about emerging trends, industry conversations, and cultural shifts related to housing, co-ownership, and real estate.
Host live Q&As, webinars, or AMAs to provide valuable insights and strengthen audience trust.
Analyze engagement data to refine and improve content strategies while prioritizing genuine connection over vanity metrics.
Skills & Qualifications

Proven experience in community management, social media strategy, or content marketing. You must be able to demonstrate key metrics and show a portfolio of work.
Strong creative and storytelling abilities, with a keen eye for visual aesthetics and compelling narratives.
General graphic design skills: Proficiency in Photoshop, Adobe Illustrator, Canva, and Figma.
General videography/photography skills: Experience in content generation, including video editing, short-form storytelling, and brand-driven visuals.
Exceptional written and verbal communication skills.
Ability to think critically and adapt strategies based on community feedback.
A passion for housing, co-ownership, and innovative real estate solutions.
Experience working with startups or mission-driven brands is a plus.
What We Offer

A unique opportunity to shape the voice of an emerging company in the real estate Proptech/Fintech space.
A flexible, remote-friendly work environment.
A dynamic and collaborative team dedicated to changing how people think about homeownership.
Competitive compensation based on experience.
If you’re someone who thrives on community-building, meaningful engagement, and creative storytelling, we’d love to hear from you!

How to Apply

Send your resume, portfolio, and a short cover letter explaining why you're the right fit for Husmates to parimal@husmates.com. Tell us about a time you built a community in a way that defied conventional social media norms.

Job Type: Full-time

Pay: From $60,000.00 per year

Benefits:

Casual dress
Flexible schedule
On-site parking
Flexible language requirement:

French not required
Schedule:

Monday to Friday
Weekends as needed
Experience:

Marketing: 2 years (required)
Work Location: In person
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