Verified Job
Digital Marketing
Social Media and Marketing Manager
Digital Marketing
#57523
Remote / WFH
The Penny Tap House / Ranch 125
Job Description
Job Overview
We are seeking an energetic and innovative Social Media and Marketing Manager to lead our digital marketing efforts and elevate our brand presence across multiple platforms. In this dynamic role, you will craft compelling content, develop strategic campaigns, and analyze performance metrics to drive engagement, increase brand awareness, and support business growth. Your creativity and expertise in social media management, digital marketing, and graphic design will be essential in shaping our online identity and fostering meaningful relationships with our audience.
Responsibilities
Develop and execute comprehensive social media strategies across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok to maximize reach and engagement.
Create engaging content including graphics, videos, blog posts, and multimedia assets using Adobe Creative Suite tools like Photoshop and Illustrator.
Manage social media scheduling and publishing using tools like Hootsuite or Buffer to ensure consistent brand messaging.
Monitor social listening channels to gather insights on customer sentiment, industry trends, and competitor activities.
Implement SEO best practices and conduct keyword research to optimize content for search engines and improve online visibility.
Run targeted advertising campaigns on Facebook Advertising and other digital channels to boost campaigns’ effectiveness.
Analyze web analytics data with Google Analytics and web analytics tools to measure campaign performance and inform future strategies.
Cultivate relationships with media outlets, influencers, and partners through public relations efforts to enhance brand reputation.
Oversee branding initiatives across digital platforms ensuring cohesive visual identity and messaging.
Coordinate with cross-functional teams to support e-commerce initiatives through digital marketing tactics.
Proofread all content meticulously to maintain high-quality standards before publication.
Stay updated on the latest trends in social media marketing, digital advertising, photography, video editing, and graphic design to keep our strategies fresh and effective.
Qualifications
Proven experience managing social media platforms and executing successful social media marketing campaigns.
Proficiency in Adobe Creative Suite (Photoshop, Illustrator) for graphic design; experience with video editing is a plus.
Strong understanding of SEO principles, keyword research, web analytics (Google Analytics), and social listening tools.
Hands-on experience with social media management tools such as Hootsuite or Buffer.
Knowledge of Facebook Advertising platform for creating targeted ad campaigns.
Excellent written communication skills with an eye for proofreading and content creation.
Ability to manage multiple projects simultaneously while meeting deadlines in a fast-paced environment.
Experience in branding, public relations, digital marketing strategies, photography, and e-commerce is highly desirable. Join us as we harness the power of digital storytelling to connect with audiences worldwide! We’re committed to fostering a vibrant work environment where your creativity can thrive while making a tangible impact on our brand’s success.
Pay: $15.00 per hour
Work Location: In person
We are seeking an energetic and innovative Social Media and Marketing Manager to lead our digital marketing efforts and elevate our brand presence across multiple platforms. In this dynamic role, you will craft compelling content, develop strategic campaigns, and analyze performance metrics to drive engagement, increase brand awareness, and support business growth. Your creativity and expertise in social media management, digital marketing, and graphic design will be essential in shaping our online identity and fostering meaningful relationships with our audience.
Responsibilities
Develop and execute comprehensive social media strategies across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok to maximize reach and engagement.
Create engaging content including graphics, videos, blog posts, and multimedia assets using Adobe Creative Suite tools like Photoshop and Illustrator.
Manage social media scheduling and publishing using tools like Hootsuite or Buffer to ensure consistent brand messaging.
Monitor social listening channels to gather insights on customer sentiment, industry trends, and competitor activities.
Implement SEO best practices and conduct keyword research to optimize content for search engines and improve online visibility.
Run targeted advertising campaigns on Facebook Advertising and other digital channels to boost campaigns’ effectiveness.
Analyze web analytics data with Google Analytics and web analytics tools to measure campaign performance and inform future strategies.
Cultivate relationships with media outlets, influencers, and partners through public relations efforts to enhance brand reputation.
Oversee branding initiatives across digital platforms ensuring cohesive visual identity and messaging.
Coordinate with cross-functional teams to support e-commerce initiatives through digital marketing tactics.
Proofread all content meticulously to maintain high-quality standards before publication.
Stay updated on the latest trends in social media marketing, digital advertising, photography, video editing, and graphic design to keep our strategies fresh and effective.
Qualifications
Proven experience managing social media platforms and executing successful social media marketing campaigns.
Proficiency in Adobe Creative Suite (Photoshop, Illustrator) for graphic design; experience with video editing is a plus.
Strong understanding of SEO principles, keyword research, web analytics (Google Analytics), and social listening tools.
Hands-on experience with social media management tools such as Hootsuite or Buffer.
Knowledge of Facebook Advertising platform for creating targeted ad campaigns.
Excellent written communication skills with an eye for proofreading and content creation.
Ability to manage multiple projects simultaneously while meeting deadlines in a fast-paced environment.
Experience in branding, public relations, digital marketing strategies, photography, and e-commerce is highly desirable. Join us as we harness the power of digital storytelling to connect with audiences worldwide! We’re committed to fostering a vibrant work environment where your creativity can thrive while making a tangible impact on our brand’s success.
Pay: $15.00 per hour
Work Location: In person
