Verified Job
Digital Marketing
Senior Social Media Marketing Associate - Fresher
Digital Marketing
#698534
Remote / WFH
Job Description
About the job:
Key Responsibilities1. Client-Coordinated Subreddit Strategy (25%)For each client, identify 3-5 highest-value subreddits
Example for DevOps SaaS: r/devops, r/kubernetes, r/sysadmin, r/programming, r/selfhosted
Coordinate with clients: which pain points are they solving?
Map client solutions to subreddit themes
Create client-specific engagement calendar
Weekly: Align with clients on priority topics and launches
2. Targeted Thread Identification & Execution (40%)Daily: Monitor target subreddits for high-value threads
Identify threads where client solution is genuinely helpful
Examples:
'How do you monitor Kubernetes in production?' Client has K8s monitoring
'Struggling with API documentation' Client has documentation tools
Comment with value FIRST, mention client only if directly relevant
Track: threads engaged upvotes profile clicks traffic
Daily: 5-10 strategic comments across target subreddits
3. Reputation Building & Karma Growth (20%)Build personal credibility as technical expert
Month 1: Zero client mentions, pure helpful engagement
Share technical knowledge, answer questions, provide insights
Goal: 2K+ karma in first 90 days
Become recognized contributor in key subreddits
4. Content Seeding & Strategic Sharing (10%)Once reputation established (Month 3+), share client content strategically
Only when genuinely helpful to thread discussion
Mix: 10 helpful comments 1 content share
Track which content types get best reception
Coordinate with Content Executive on what to share
5. AMA Planning & Execution (5%)Month 3+: Host AMAs when reputation is solid
Example: 'I optimize B2B SaaS for AI visibility, AMA' in r/SaaS
Coordinate timing with client launches or research releases
Prepare valuable insights, soft-pitch at end only
Weekly Execution RhythmMonday: Review client priorities, plan week's subreddit focus
Tuesday-Thursday: Daily engagement (1 hour/day across subreddits)
Friday: Track performance, report karma growth and traffic, coordinate with team
Output: 25-50 strategic comments per week, 3-5 high-value thread engagements
Who can apply:
Only those candidates can apply who:
Salary:
₹ 3,10,000 - 3,70,000 /year
Experience:
No experience required
Deadline:
2026-04-30 23:59:59
Other perks:
5 days a week
Skills required:
Social Media Marketing, Search Engine Marketing (SEM), Digital Marketing and Email Marketing
Other Requirements:
Client Launch Week:
Identify threads asking about their problem space
Engage early in trending threads
Share launch content only in highly relevant discussions
Content Release:
Monitor for questions the content answers
Reference content naturally ("I wrote about this...")
Track traffic from Reddit to specific posts
Product Updates:
Watch for feature requests client just shipped
Contribute to discussions about that use case
Tools You'll Use
TrackReddit or GummySearch for keyword monitoring
Reddit analytics for karma/traffic tracking
Shared calendar with Content Executive for content drops
Traffic attribution (UTM links)
About Company:
Infrasity offers a comprehensive range of content services designed for tech-focused companies. This includes technical articles, case studies, whitepapers, SEO-driven blogs, product documentation, and video content creation. We specialize in creating high-quality, organic content that resonates with the desired audience, helping startups stand out and drive growth.
Key Responsibilities1. Client-Coordinated Subreddit Strategy (25%)For each client, identify 3-5 highest-value subreddits
Example for DevOps SaaS: r/devops, r/kubernetes, r/sysadmin, r/programming, r/selfhosted
Coordinate with clients: which pain points are they solving?
Map client solutions to subreddit themes
Create client-specific engagement calendar
Weekly: Align with clients on priority topics and launches
2. Targeted Thread Identification & Execution (40%)Daily: Monitor target subreddits for high-value threads
Identify threads where client solution is genuinely helpful
Examples:
'How do you monitor Kubernetes in production?' Client has K8s monitoring
'Struggling with API documentation' Client has documentation tools
Comment with value FIRST, mention client only if directly relevant
Track: threads engaged upvotes profile clicks traffic
Daily: 5-10 strategic comments across target subreddits
3. Reputation Building & Karma Growth (20%)Build personal credibility as technical expert
Month 1: Zero client mentions, pure helpful engagement
Share technical knowledge, answer questions, provide insights
Goal: 2K+ karma in first 90 days
Become recognized contributor in key subreddits
4. Content Seeding & Strategic Sharing (10%)Once reputation established (Month 3+), share client content strategically
Only when genuinely helpful to thread discussion
Mix: 10 helpful comments 1 content share
Track which content types get best reception
Coordinate with Content Executive on what to share
5. AMA Planning & Execution (5%)Month 3+: Host AMAs when reputation is solid
Example: 'I optimize B2B SaaS for AI visibility, AMA' in r/SaaS
Coordinate timing with client launches or research releases
Prepare valuable insights, soft-pitch at end only
Weekly Execution RhythmMonday: Review client priorities, plan week's subreddit focus
Tuesday-Thursday: Daily engagement (1 hour/day across subreddits)
Friday: Track performance, report karma growth and traffic, coordinate with team
Output: 25-50 strategic comments per week, 3-5 high-value thread engagements
Who can apply:
Only those candidates can apply who:
Salary:
₹ 3,10,000 - 3,70,000 /year
Experience:
No experience required
Deadline:
2026-04-30 23:59:59
Other perks:
5 days a week
Skills required:
Social Media Marketing, Search Engine Marketing (SEM), Digital Marketing and Email Marketing
Other Requirements:
Client Launch Week:
Identify threads asking about their problem space
Engage early in trending threads
Share launch content only in highly relevant discussions
Content Release:
Monitor for questions the content answers
Reference content naturally ("I wrote about this...")
Track traffic from Reddit to specific posts
Product Updates:
Watch for feature requests client just shipped
Contribute to discussions about that use case
Tools You'll Use
TrackReddit or GummySearch for keyword monitoring
Reddit analytics for karma/traffic tracking
Shared calendar with Content Executive for content drops
Traffic attribution (UTM links)
About Company:
Infrasity offers a comprehensive range of content services designed for tech-focused companies. This includes technical articles, case studies, whitepapers, SEO-driven blogs, product documentation, and video content creation. We specialize in creating high-quality, organic content that resonates with the desired audience, helping startups stand out and drive growth.
