Senior Digital Marketing/ SEO Executive
Job Description
As an experienced SEO/SEM Specialist at Trawex, your primary focus will be to provide the strategy and technical expertise required to achieve a strong online presence on search engines, drive qualified traffic, and generate online sales or leads for clients. You will work with a dedicated team to develop websites with excellent design, high search engine performance, and effective conversion rates for sales leads in the travel business sector.
• *Key Responsibilities:**
- Plan and execute digital marketing campaigns, covering SEO, Paid Marketing, Social Media, ORM, and Email Marketing.
- Build relationships with prospects and clients to enhance the company's reputation.
- Develop and maintain the company's digital presence.
- Monitor and evaluate the performance of digital marketing campaigns, setting and achieving goals such as ROI and KPIs.
- Identify trends, insights, and optimize campaign performance based on data analysis.
- Generate innovative growth strategies for clients.
- Conduct experiments, tests, and measure conversion rates.
- Manage a team of digital marketing specialists and support them in executing marketing campaigns.
- Analyze customer experience across various channels and touchpoints, utilizing strong analytical skills.
- Evaluate new technologies and provide leadership for their adoption when suitable.
- Collaborate with clients and developers to optimize site structure and landing pages for Search Engine Marketing.
- Develop and execute online marketing plans for both B2B and B2C clients on common social media platforms.
- Analyze web metrics and provide reports and presentations to clients.
• *Qualifications Required:**
- Minimum of 3+ years of proven experience in a similar role.
- Proficiency in SEO/SEM strategies and tools.
- Strong analytical skills for data-driven decision-making.
- Knowledge of web analytics, PPC, and social media.
- Ability to code websites using HTML.
- Experience in keyword research, copywriting, and SEO-friendly content creation.
- Familiarity with online marketing and social media programs.
- Excellent communication and presentation skills.
- Ability to work effectively in a team and manage digital marketing specialists.
Join Trawex as an SEO/SEM Specialist to contribute your expertise in digital marketing and SEO strategies, drive online success for clients, and be part of a dynamic team dedicated to achieving excellence in the travel business sector. As an experienced SEO/SEM Specialist at Trawex, your primary focus will be to provide the strategy and technical expertise required to achieve a strong online presence on search engines, drive qualified traffic, and generate online sales or leads for clients. You will work with a dedicated team to develop websites with excellent design, high search engine performance, and effective conversion rates for sales leads in the travel business sector.
• *Key Responsibilities:**
- Plan and execute digital marketing campaigns, covering SEO, Paid Marketing, Social Media, ORM, and Email Marketing.
- Build relationships with prospects and clients to enhance the company's reputation.
- Develop and maintain the company's digital presence.
- Monitor and evaluate the performance of digital marketing campaigns, setting and achieving goals such as ROI and KPIs.
- Identify trends, insights, and optimize campaign performance based on data analysis.
- Generate innovative growth strategies for clients.
- Conduct experiments, tests, and measure conversion rates.
- Manage a team of digital marketing specialists and support them in executing marketing campaigns.
- Analyze customer experience across various channels and touchpoints, utilizing strong analytical skills.
- Evaluate new technologies and provide leadership for their adoption when suitable.
- Collaborate with clients and developers to optimize site structure and landing pages for Search Engine Marketing.
- Develop and execute online marketing plans for both B2B and B2C clients on common social media platforms.
- Analyze web metrics and provide reports and presentations to clients.
• *Qualifications Required:**
- Minimum of 3+ years of proven experience in a similar role.
- Proficiency in SEO/SEM strategies and tools.
- Strong analytical skills for data-driven decision-making.
- Knowledge of web analytics, PPC, and social media.
- Ability to code websites using HTML.
- Experience in keyword research, copywriting, and SEO-friendly content creation.
- Familiarity with online marketing and social media programs.
- Excellent communication and presentation skills.
- Ability to work effectively in a team and manage digital marketing specialists.
Join Trawex as an SEO/SEM Specialist to contribute your expertise in digital marketing and SEO strategies, drive online success for clients, and be part of a dynamic team dedicated to achieving excellence in the travel business sector.
