Search Engine Optimization Executive

The SEO Executive will be responsible for supporting the implementation of effective SEO strategies to enhance the online presence of the company. This role involves working closely with the SEO Manager and other cross-functional teams to execute on-page and off-page optimization activities.

Roles And Responsibilities
• Responsible for overseeing and directing a team (On roll and freelancers) to execute comprehensive SEO initiatives, encompassing content strategy, link building, and keyword strategy to enhance rankings across major search networks.
• Develop innovative digital marketing strategies aligned with predetermined targets
• Administer search engine programs, including XML sitemaps, shopping feeds, and webmaster tools for diagnostic reporting on client projects.
• Experience with SEO marketing tools like SEMRush, Ubersuggest etc. is essential, along with a strong proficiency in SEO/SEM practices.
• Established expertise in Google Analytics, optimizing content copy and landing pages for effective search engine efforts
• Generating competitor advertising links reports
• A sound understanding of technologies like WordPress, MySQL, XHTML, CSS, jQuery, and JavaScript is necessary for website optimization.
• Actively reviewing and recommending new technologies to keep the company abreast of advancements in digital marketing is part of the role.
• Demonstrating proficiency in crafting content and copy for online platforms, including blogs, websites, infographics, online videos, competitions, and social media campaigns, with impeccable spelling and grammar skills.
• Staying abreast of trends and developments in the SEO,