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3B BlackBio Biotech India
Sales & Marketing Specialist
3B BlackBio Biotech India · Chennai, Tamil Nadu · via Glassdoor
17 days ago
Full–time
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Job description
This is an exciting time to join us. We are a rapidly growing molecular diagnostics company investing heavily in R&D to develop the next generation of innovative diagnostic kits.

Our vision is to offer sensitive, accurate and quick diagnostic solutions to enhance laboratory efficiencies and ultimately resulting in better patient care.

You will join a fast-paced work environment that encourages teamwork, quality, and offers opportunities for personal as well as professional growth. We have a range of full-time roles with competitive benefits.

Committed to the development of our people, in depth training is provided along with a clear development plan.

The company is innovative and dynamic and now is a great time to join us and build your career. Our people are shaping the next generation of molecular diagnostics. Come and join us and be part of the team.

Sales & Marketing Specialist

Company Name: 3B BlackBio Dx Limited

Location: Chennai

Experience: 2-5 Years

Salary: As per Industry Standards

Position Summary

Successfully drive a highly complex hospital & Diagnostic Labs sale from introduction of a new screening and diagnostic concepts through closure and implementation, working with Pathologist, Microbiologist and molecular biologist, laboratory, infection control, Quality Assurance and executive staff members to identify needs, gain consensus, and close new assay business as rapidly as possible.

Essential Job Responsibilities:
• Dynamic Sales Person for handling PCR based diagnostics kits for pathology lab and hospital customer segment.
• Assess KAMs' key parameters like customer call frequency, coverage, partnering activities on monthly basis for productivity enhancement and better cost to sales ratio.
• Identification of key accounts, understand and develop meaningful business relationship that identifies growth opportunities. Formulate annual business plan to meet account as well as business needs. Delivering and tracking of partnering activities as planned.
• Increase sales of PCR based diagnostic kits by actively selling to end users, support other specialities and representatives to develop tactical plans to maximize revenues.
• Responsible for business planning, forecasting and achievement of objectives, key performance indicators and revenue forecasts.
• Drive and initiate development of new business opportunities and references, increase number of strategic partnerships.
• Use CRM database to input and provide information that will increase effectiveness in front of the customer and aid sales.
• Organize meetings / communication channels to ensure effective communication across business units
• Successfully implement the Marketing campaigns through the KAMs to achieve reagent growth and drive business through reagent and instrument sales.
• Host and assist the marketing team with conduction of CMEs, Road Shows, Kit demonstrations, participation in regional conferences etc.

Desired Profile:
• Bachelors’ or Masters’ degree with 2+ years of related work experience in field.
• Overall 2-5 years of experience in healthcare segment like Hospitals and clinical laboratory market, experience in Molecular diagnostics would be added advantage.
• Strong track record of selling concept based premium products in healthcare segment.
• Expertise in demand generation and multi department hospital and lab sales.
• Good oral and written communication skills.
• Graduate in Science, preferably with MBA.
• Skilled in MS Word, Powerpoint and excel applications

Role: Sales & Marketing Specialist

Industry Type: Medical / Healthcare / Hospitals

Functional Area: Sales, Retail, Business Development, Marketing Management

Employment Type: Full Time

Role Category: Sales & Marketing

Education: B.Sc., M.Sc., MBA (Sales & Marketing)