Job Title: IT Marketing Specialist (Minimum 4 Years Experience)
Location: Kochi Infopark
Employment Type: Full-Time
About Us: Snippet Commerce 360 is a forward-thinking IT solutions provider specializing in delivering innovative e-commerce platforms and digital services. We are seeking a seasoned IT Marketing Specialist to spearhead our marketing initiatives, drive lead generation, and enhance our digital presence.
Key Responsibilities:
Digital Marketing Strategy: Develop and execute comprehensive digital marketing strategies across various channels, including SEO, SEM, email marketing, and social media, to increase brand awareness and drive traffic.
Lead Generation: Utilize tools like Apollo.io to identify and engage potential clients, creating targeted campaigns that convert prospects into qualified leads.
Campaign Management: Plan, implement, and monitor marketing campaigns, analyzing performance metrics to optimize ROl and achieve KPIs. Content Creation:
Collaborate with the content team to produce compelling marketing materials, including blog posts, whitepapers, and case studies, tailored to the IT and e-commerce sectors.
Sales Collaboration: Work closely with the sales team to align marketing strategies with sales objectives, ensuring seamless lead handoff and contributing to successful deal closures.
E-commerce Marketing: Develop and implement marketing strategies specifically aimed at promoting e-commerce products, understanding the nuances of online consumer behavior. Market Analysis: Conduct market research to stay abreast of industry trends, competitor activities, and emerging technologies, applying insights to refine marketing strategies.
Read more