Performing Marketing Associate (Chandigarh)

Performance Marketing Executive / Specialist

Company: Inbox Matters Digital

Location: Faridabad (Work from Office)

Experience:2-5 Years

Salary: 25,000 to 30,000 per month (Depending on Experience)

About the Role

Inbox Matters Digital is looking for a data-driven and result-oriented Performance Marketing

Executive to manage and optimize paid advertising campaigns across multiple digital platforms.

Key Responsibilities

- Plan and execute campaigns across Google Ads, Meta Ads, LinkedIn, YouTube- Manage budgets and optimize ROI/ROAS
- Monitor KPIs and campaign performance
- Conduct keyword research and competitor analysis
- Implement conversion tracking (GTM, GA4, Meta Pixel)

- Generate quality leads

- Perform A/B testing

- Prepare performance reports

Required Skills

- Google Ads, Meta Ads Manager
- GA4, GTM
- Keyword Research, A/B Testing

- Excel / Google Sheets

Preferred Experience

- Lead generation campaigns
- E-commerce adsShopify/WooCommerce knowledge
- SEO basics, CRM tools

KPIs

- ROAS, CPL, CPA
- Conversion Rate, ROI

Qualification

- Bachelor's Degree in Marketing/Business
- Google Ads & Meta Certifications preferred