Performance Marketing- Event Company Only

Company Description Nexlance is a business solutions company that helps organizations build, scale, and strengthen their workforce and operational efficiency. Originally focused on recruitment and staffing, Nexlance now offers comprehensive business support solutions that enhance operational performance and streamline key processes.

The company’s services include talent acquisition, executive search, contract staffing, workforce strategy, and receivables-focused operational support. With a partnership-driven approach, Nexlance works closely with clients to deliver scalable, reliable, and results-oriented solutions that support sustainable growth. Its mission is to create long-term value by combining people solutions with operational support services that enable businesses to grow with confidence.

Role Description
This is a full-time, on-site Performance Marketing role for an event-focused portfolio, based in Gurugram. The role involves planning, executing, and optimizing performance marketing campaigns across digital channels to drive registrations, ticket sales, and audience engagement for events.

Responsibilities include setting up and managing paid campaigns, monitoring performance metrics, conducting A/B tests, and refining targeting strategies based on data insights. The individual will collaborate with event planners, creative teams, and sales stakeholders to align marketing initiatives with event objectives and budgets. The role also includes preparing regular performance reports, recommending improvements, and ensuring campaigns adhere to brand guidelines and compliance standards.