Verified Job
Digital Marketing
Media Planning Analyst
Digital Marketing
#535930
Remote / WFH
Job Description
Job description
Role Overview:
This is a role at GroupM which is part of the WPP network. The Planning and Insights Manager supports media planning and fuels the agencies strategic thinking for clients. You will be responsible for creating actionable audience insights from data through research and analytical techniques. This role will partner closely with the Head of Analytics to develop audience insights that inform media strategy and integrated channel planning on key accounts.
Key Skills and Qualifications:
A minimum of 3 years experience as an analyst, planner or similar role.
Excellent knowledge of analytics tools and campaign evaluation metrics.
An analytical mind with a creative eye and a passion for continual learning.
Exceptional communication and presentation skills.
Role Overview:
This is a role at GroupM which is part of the WPP network. The Planning and Insights Manager supports media planning and fuels the agencies strategic thinking for clients. You will be responsible for creating actionable audience insights from data through research and analytical techniques. This role will partner closely with the Head of Analytics to develop audience insights that inform media strategy and integrated channel planning on key accounts.
Key Skills and Qualifications:
A minimum of 3 years experience as an analyst, planner or similar role.
Excellent knowledge of analytics tools and campaign evaluation metrics.
An analytical mind with a creative eye and a passion for continual learning.
Exceptional communication and presentation skills.
