Marketing Technology Manager (PHP/LARAVEL only)

(PHP/LARAVEL + Shopify Support)
• Manage website technical improvements and customizations
• Work on PHP-based integrations and backend marketing workflows
• Support landing page creation and optimization
• Improve website performance and speed
• Implement tracking scripts and pixels

Technical SEO Ownership
• Execute on-page SEO improvements
• Fix technical SEO issues (crawl errors, indexing, schema, speed)
• Improve product page discoverability
• Work with content team on SEO structure
• Monitor rankings and organic traffic performance

AI Tools & Marketing Automation
• Identify and implement AI tools for marketing efficiency
• Build workflows using AI for content, SEO, and campaign optimization
• Support automation across CRM, WhatsApp, and retention systems
• Improve productivity using no-code / low-code AI solutions

Marketing Tech Stack Management
• Manage tracking integrations (Meta Pixel, GA4, Search Console)
• Support performance marketing team with funnel tracking
• Maintain analytics dashboards
• Ensure clean data flow across platforms

Landing Pages & Conversion Optimization
• Build and optimize landing pages for campaigns
• Improve page load speed and UX performance
• Support A/B testing experiments
• Improve conversion tracking accuracy