Verified Job
Digital Marketing
Marketing Head- Revolt Motors
Digital Marketing
#818643
Remote / WFH
Revolt Motors
Job Description
Job description
Job Purpose:
The Marketing Head is Revolt Motors' most senior marketing leader, responsible for building the Revolt brand, driving customer acquisition, and owning the full customer lifecycle from awareness to advocacy. The CMO will lead a multi-functional team covering Brand &
Communication, Performance Marketing &
Digital, BTL &
Experiential, and CRM, and will be the primary architect of how Revolt shows up to consumers, dealerships, and the broader EV ecosystem in India. The ideal candidate combines strong brand instincts with a performance-first mindset — equally comfortable crafting a brand campaign and dissecting data.
Job Responsibilities:
Marketing Strategy &
Annual Planning
Own the annual marketing strategy — define brand positioning, campaign priorities, channel mix, and budget allocation across Brand, Digital, BTL, and CRM.
Build and present quarterly and annual marketing roadmaps to the leadership team and drive its execution.
Brand Building &
Communication
Set the strategic direction for the Revolt brand — positioning, voice, visual identity, and storytelling across all consumer touchpoints.
Oversee the Head of Brand Management in executing brand campaigns, social media strategy, influencer partnerships, PR, and community building.
Performance Marketing &
Digital
Provide strategic oversight on all paid and organic digital channels — Meta, Google, YouTube, OTT, programmatic, SEO, and hyperlocal campaigns.
Work with the Head of Media Deployment &
Digital Marketing to drive efficient customer acquisition, improve CPL and CAC, and scale lead volume.
attribution across all spend.
BTL &
Experiential Marketing
Champion on-ground brand presence through test ride events, dealership activations, college drives, city ride events, and mall displays.
Provide strategic direction to the BTL Manager on city-level activation plans, event priorities, and dealer engagement programmes.
CRM &
Customer Lifecycle
Own the end-to-end customer lifecycle strategy — from lead nurturing and test ride conversion through to delivery, retention, and advocacy.
Product Launch &
Go-to-Market
Lead the end-to-end go-to-market strategy for all new product launches — from pre-launch buzz and launch events to sustained post-launch campaigns.
Budget Management &
ROI
Own the full marketing P&L — plan, allocate, and track spend across all functions with a clear return-on-investment lens.
Build and manage relationships with Revolt's creative agencies, media buying agencies, PR firms, digital platforms, and research partners.
Team Leadership &
Capability Building
Build, mentor, and inspire a high-performing marketing team across Brand, Digital, BTL, and CRM functions.
Required Skills &
Qualifications
Proven track record of building consumer brands and driving measurable business outcomes — in automotive, EV, consumer tech, mobility, or lifestyle categories.
Deep understanding of the Indian consumer, media landscape, and the digital-first marketing environment.
Experience managing and scaling multi-functional marketing teams, agencies, and external partners.
A genuine passion for the EV space and alignment with Revolt's mission to redefine electric mobility in India. Job Purpose:
The Marketing Head is Revolt Motors' most senior marketing leader, responsible for building the Revolt brand, driving customer acquisition, and owning the full customer lifecycle — from awareness to advocacy. The CMO will lead a multi-functional team covering Brand &
Communication, Performance Marketing &
Digital, BTL &
Experiential, and CRM, and will be the primary architect of how Revolt shows up to consumers, dealerships, and the broader EV ecosystem in India. The ideal candidate combines strong brand instincts with a performance-first mindset — equally comfortable crafting a brand campaign and dissecting data.
Job Responsibilities:
Marketing Strategy &
Annual Planning
Own the annual marketing strategy — define brand positioning, campaign priorities, channel mix, and budget allocation across Brand, Digital, BTL, and CRM.
Build and present quarterly and annual marketing roadmaps to the leadership team and drive its execution.
Brand Building &
Communication
Set the strategic direction for the Revolt brand — positioning, voice, visual identity, and storytelling across all consumer touchpoints.
Oversee the Head of Brand Management in executing brand campaigns, social media strategy, influencer partnerships, PR, and community building.
Performance Marketing &
Digital
Provide strategic oversight on all paid and organic digital channels — Meta, Google, YouTube, OTT, programmatic, SEO, and hyperlocal campaigns.
Work with the Head of Media Deployment &
Digital Marketing to drive efficient customer acquisition, improve CPL and CAC, and scale lead volume.
attribution across all spend.
BTL &
Experiential Marketing
Champion on-ground brand presence through test ride events, dealership activations, college drives, city ride events, and mall displays.
Provide strategic direction to the BTL Manager on city-level activation plans, event priorities, and dealer engagement programmes.
CRM &
Customer Lifecycle
Own the end-to-end customer lifecycle strategy — from lead nurturing and test ride conversion through to delivery, retention, and advocacy.
Product Launch &
Go-to-Market
Lead the end-to-end go-to-market strategy for all new product launches — from pre-launch buzz and launch events to sustained post-launch campaigns.
Budget Management &
ROI
Own the full marketing P&L — plan, allocate, and track spend across all functions with a clear return-on-investment lens.
Build and manage relationships with Revolt's creative agencies, media buying agencies, PR firms, digital platforms, and research partners.
Team Leadership &
Capability Building
Build, mentor, and inspire a high-performing marketing team across Brand, Digital, BTL, and CRM functions.
Required Skills &
Qualifications
Proven track record of building consumer brands and driving measurable business outcomes — in automotive, EV, consumer tech, mobility, or lifestyle categories.
Deep understanding of the Indian consumer, media landscape, and the digital-first marketing environment.
Experience managing and scaling multi-functional marketing teams, agencies, and external partners.
A genuine passion for the EV space and alignment with Revolt's mission to redefine electric mobility in India.
Job Purpose:
The Marketing Head is Revolt Motors' most senior marketing leader, responsible for building the Revolt brand, driving customer acquisition, and owning the full customer lifecycle from awareness to advocacy. The CMO will lead a multi-functional team covering Brand &
Communication, Performance Marketing &
Digital, BTL &
Experiential, and CRM, and will be the primary architect of how Revolt shows up to consumers, dealerships, and the broader EV ecosystem in India. The ideal candidate combines strong brand instincts with a performance-first mindset — equally comfortable crafting a brand campaign and dissecting data.
Job Responsibilities:
Marketing Strategy &
Annual Planning
Own the annual marketing strategy — define brand positioning, campaign priorities, channel mix, and budget allocation across Brand, Digital, BTL, and CRM.
Build and present quarterly and annual marketing roadmaps to the leadership team and drive its execution.
Brand Building &
Communication
Set the strategic direction for the Revolt brand — positioning, voice, visual identity, and storytelling across all consumer touchpoints.
Oversee the Head of Brand Management in executing brand campaigns, social media strategy, influencer partnerships, PR, and community building.
Performance Marketing &
Digital
Provide strategic oversight on all paid and organic digital channels — Meta, Google, YouTube, OTT, programmatic, SEO, and hyperlocal campaigns.
Work with the Head of Media Deployment &
Digital Marketing to drive efficient customer acquisition, improve CPL and CAC, and scale lead volume.
attribution across all spend.
BTL &
Experiential Marketing
Champion on-ground brand presence through test ride events, dealership activations, college drives, city ride events, and mall displays.
Provide strategic direction to the BTL Manager on city-level activation plans, event priorities, and dealer engagement programmes.
CRM &
Customer Lifecycle
Own the end-to-end customer lifecycle strategy — from lead nurturing and test ride conversion through to delivery, retention, and advocacy.
Product Launch &
Go-to-Market
Lead the end-to-end go-to-market strategy for all new product launches — from pre-launch buzz and launch events to sustained post-launch campaigns.
Budget Management &
ROI
Own the full marketing P&L — plan, allocate, and track spend across all functions with a clear return-on-investment lens.
Build and manage relationships with Revolt's creative agencies, media buying agencies, PR firms, digital platforms, and research partners.
Team Leadership &
Capability Building
Build, mentor, and inspire a high-performing marketing team across Brand, Digital, BTL, and CRM functions.
Required Skills &
Qualifications
Proven track record of building consumer brands and driving measurable business outcomes — in automotive, EV, consumer tech, mobility, or lifestyle categories.
Deep understanding of the Indian consumer, media landscape, and the digital-first marketing environment.
Experience managing and scaling multi-functional marketing teams, agencies, and external partners.
A genuine passion for the EV space and alignment with Revolt's mission to redefine electric mobility in India. Job Purpose:
The Marketing Head is Revolt Motors' most senior marketing leader, responsible for building the Revolt brand, driving customer acquisition, and owning the full customer lifecycle — from awareness to advocacy. The CMO will lead a multi-functional team covering Brand &
Communication, Performance Marketing &
Digital, BTL &
Experiential, and CRM, and will be the primary architect of how Revolt shows up to consumers, dealerships, and the broader EV ecosystem in India. The ideal candidate combines strong brand instincts with a performance-first mindset — equally comfortable crafting a brand campaign and dissecting data.
Job Responsibilities:
Marketing Strategy &
Annual Planning
Own the annual marketing strategy — define brand positioning, campaign priorities, channel mix, and budget allocation across Brand, Digital, BTL, and CRM.
Build and present quarterly and annual marketing roadmaps to the leadership team and drive its execution.
Brand Building &
Communication
Set the strategic direction for the Revolt brand — positioning, voice, visual identity, and storytelling across all consumer touchpoints.
Oversee the Head of Brand Management in executing brand campaigns, social media strategy, influencer partnerships, PR, and community building.
Performance Marketing &
Digital
Provide strategic oversight on all paid and organic digital channels — Meta, Google, YouTube, OTT, programmatic, SEO, and hyperlocal campaigns.
Work with the Head of Media Deployment &
Digital Marketing to drive efficient customer acquisition, improve CPL and CAC, and scale lead volume.
attribution across all spend.
BTL &
Experiential Marketing
Champion on-ground brand presence through test ride events, dealership activations, college drives, city ride events, and mall displays.
Provide strategic direction to the BTL Manager on city-level activation plans, event priorities, and dealer engagement programmes.
CRM &
Customer Lifecycle
Own the end-to-end customer lifecycle strategy — from lead nurturing and test ride conversion through to delivery, retention, and advocacy.
Product Launch &
Go-to-Market
Lead the end-to-end go-to-market strategy for all new product launches — from pre-launch buzz and launch events to sustained post-launch campaigns.
Budget Management &
ROI
Own the full marketing P&L — plan, allocate, and track spend across all functions with a clear return-on-investment lens.
Build and manage relationships with Revolt's creative agencies, media buying agencies, PR firms, digital platforms, and research partners.
Team Leadership &
Capability Building
Build, mentor, and inspire a high-performing marketing team across Brand, Digital, BTL, and CRM functions.
Required Skills &
Qualifications
Proven track record of building consumer brands and driving measurable business outcomes — in automotive, EV, consumer tech, mobility, or lifestyle categories.
Deep understanding of the Indian consumer, media landscape, and the digital-first marketing environment.
Experience managing and scaling multi-functional marketing teams, agencies, and external partners.
A genuine passion for the EV space and alignment with Revolt's mission to redefine electric mobility in India.
