Verified Job
Digital Marketing
Marketing Executive – Legal Process Outsourcing (LPO)
Digital Marketing
#18037
Remote / WFH
Lexocrates Legal Services Pvt. Ltd.
Job Description
Marketing Executive – Legal Process Outsourcing (LPO)
Employment Details
Position Title: Marketing Executive
Department: Business Development & Marketing
Reporting To: Director – Business Development
Employment Type: Full-Time
Location: Jaipur / Remote
About the Role
Lexocrates Legal Services is seeking a motivated and professionally driven Marketing Executive to support the firm’s international outreach and business development initiatives.
The selected candidate will play a key role in promoting the firm’s legal outsourcing services across jurisdictions including Canada, the United Kingdom, the United States, and Australia. The role requires a combination of digital marketing capability, lead generation skills, communication proficiency, and professional client engagement.
Key Responsibilities
Lead Generation & Outreach
• Generate prospective client leads through LinkedIn outreach, email campaigns, legal directories, and professional networking platforms.
• Build and maintain a pipeline of international law firms, legal consultants, and corporate legal departments.
• Conduct follow-ups and coordinate introductory communications with prospective clients.
Digital Marketing
• Manage and optimize digital outreach initiatives including:
• LinkedIn marketing
• Email marketing campaigns
• SEO activities
• Website content updates
• Assist in execution of targeted campaigns for legal outsourcing services.
Brand Development
• Support enhancement of the firm’s professional visibility and online presence.
• Coordinate publication of:
• Articles
• Blogs
• Newsletters
• Legal industry insights
• Ensure consistency of branding across all communication channels.
Marketing Collateral & Content Coordination
• Prepare and coordinate:
• Service brochures
• Pitch decks
• Case studies
• Client presentations
• Coordinate with legal and design teams for content preparation and presentation.
Market Research
• Conduct research relating to:
• Competitor positioning
• Legal outsourcing trends
• Emerging market opportunities
• Identify target industries, practice areas, and prospective jurisdictions.
Events & Webinar Support
• Assist in planning and promotion of webinars, legal technology events, and professional networking sessions.
• Coordinate event registrations and post-event communication activities.
Reporting & Performance Tracking
• Track campaign performance and lead generation metrics.
• Prepare periodic reports covering:
• Lead generation performance
• Outreach effectiveness
• Engagement statistics
• Marketing ROI indicators
Eligibility & Qualifications
Educational Qualification
Bachelor’s Degree in any of the following disciplines:
• Marketing
• Business Administration
• Communications
Experience
• 1–3 years of experience in:
• Digital marketing
• B2B marketing
• Professional services marketing
• Legal services marketing (preferred)
Required Skills
• Strong written and verbal English communication skills.
• Familiarity with LinkedIn outreach and email marketing practices.
• Basic understanding of SEO and content marketing.
• Proficiency with tools such as:
• HubSpot
• Mailchimp
• Canva
• Google Analytics
• LinkedIn Campaign Manager
• Ability to work in a target-oriented and professional environment.
Performance Indicators (KPIs)
The candidate’s performance may be evaluated on:
• Qualified leads generated
• Outreach response rates
• LinkedIn engagement growth
• Website traffic improvements
• Webinar participation metrics
• Contribution toward client onboarding support
Compensation
• Compensation shall be as per industry standards.
• Performance-based incentives may be offered based on lead generation and business development outcomes.
Application Process
Interested candidates may send their updated resume along with a brief cover letter to:
hr@lexocrates.com
Subject Line:
Application – Marketing Executive
Employment Details
Position Title: Marketing Executive
Department: Business Development & Marketing
Reporting To: Director – Business Development
Employment Type: Full-Time
Location: Jaipur / Remote
About the Role
Lexocrates Legal Services is seeking a motivated and professionally driven Marketing Executive to support the firm’s international outreach and business development initiatives.
The selected candidate will play a key role in promoting the firm’s legal outsourcing services across jurisdictions including Canada, the United Kingdom, the United States, and Australia. The role requires a combination of digital marketing capability, lead generation skills, communication proficiency, and professional client engagement.
Key Responsibilities
Lead Generation & Outreach
• Generate prospective client leads through LinkedIn outreach, email campaigns, legal directories, and professional networking platforms.
• Build and maintain a pipeline of international law firms, legal consultants, and corporate legal departments.
• Conduct follow-ups and coordinate introductory communications with prospective clients.
Digital Marketing
• Manage and optimize digital outreach initiatives including:
• LinkedIn marketing
• Email marketing campaigns
• SEO activities
• Website content updates
• Assist in execution of targeted campaigns for legal outsourcing services.
Brand Development
• Support enhancement of the firm’s professional visibility and online presence.
• Coordinate publication of:
• Articles
• Blogs
• Newsletters
• Legal industry insights
• Ensure consistency of branding across all communication channels.
Marketing Collateral & Content Coordination
• Prepare and coordinate:
• Service brochures
• Pitch decks
• Case studies
• Client presentations
• Coordinate with legal and design teams for content preparation and presentation.
Market Research
• Conduct research relating to:
• Competitor positioning
• Legal outsourcing trends
• Emerging market opportunities
• Identify target industries, practice areas, and prospective jurisdictions.
Events & Webinar Support
• Assist in planning and promotion of webinars, legal technology events, and professional networking sessions.
• Coordinate event registrations and post-event communication activities.
Reporting & Performance Tracking
• Track campaign performance and lead generation metrics.
• Prepare periodic reports covering:
• Lead generation performance
• Outreach effectiveness
• Engagement statistics
• Marketing ROI indicators
Eligibility & Qualifications
Educational Qualification
Bachelor’s Degree in any of the following disciplines:
• Marketing
• Business Administration
• Communications
Experience
• 1–3 years of experience in:
• Digital marketing
• B2B marketing
• Professional services marketing
• Legal services marketing (preferred)
Required Skills
• Strong written and verbal English communication skills.
• Familiarity with LinkedIn outreach and email marketing practices.
• Basic understanding of SEO and content marketing.
• Proficiency with tools such as:
• HubSpot
• Mailchimp
• Canva
• Google Analytics
• LinkedIn Campaign Manager
• Ability to work in a target-oriented and professional environment.
Performance Indicators (KPIs)
The candidate’s performance may be evaluated on:
• Qualified leads generated
• Outreach response rates
• LinkedIn engagement growth
• Website traffic improvements
• Webinar participation metrics
• Contribution toward client onboarding support
Compensation
• Compensation shall be as per industry standards.
• Performance-based incentives may be offered based on lead generation and business development outcomes.
Application Process
Interested candidates may send their updated resume along with a brief cover letter to:
hr@lexocrates.com
Subject Line:
Application – Marketing Executive
