The role will typically involve a great deal of online and digital marketing work, as employers will typically operate a website and social media accounts. As such, executives may need to look at analytics and come up with appropriate courses of action, produce written and multimedia content.
Roles & Responsibilities
-Contributing ideas to marketing campaigns.
-Conducting research and analysing data to identify and define audiences.
-Compiling, distributing and presenting ideas, information and strategies.
-Coordinating promotional activities, events and interviews
managing production and performance of multimedia content.
-Writing and proofreading creative copy.
-Maintaining websites and tracking data analytics
updating databases.
-Management (CRM) system
monitoring budgets.
-Managing social media campaigns.
• -Monitoring performance of marketing campaigns.